Managers / Q3 2020 · view latest →
Cetera Advisors LLC
CIK 0001534400 · 4600 S. SYRACUSE ST., SUITE 600, DENVER, CO, 80237 · 720-509-2446
Summary
Cetera Advisors LLC reported $2.7B in U.S.-listed holdings across 953 positions for Q3 2020.
The portfolio is heavily concentrated: USMV alone accounts for 30.0% of reported value.
Compared with Q2 2020, the fund opened 98 new positions and exited 55.
Portfolio Metrics
Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded, with multiple share classes and repeated sub-manager rows for the same issuer combined into one position — the same rule the holdings table uses by default. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.
Reported Value by Quarter
Portfolio Composition
- ETP · 63.8% · $1.7B
- Common Stock · 31.9% · $849M
- REIT · 1.2% · $31M
- Other · 1.0% · $26M
- ADR · 1.0% · $26M
- Other · 1.1% · $30M
Quarter-over-Quarter Changes full breakdown →
vs Q2 2020 (amended baseline)
| Issuer | Move | Share Δ | Shares now | Value Δ | Value now |
|---|---|---|---|---|---|
| FXFINVESCO CURRENCYSHARES SWISS | NEW | +23.7K | 23.7K | +$2M | $2M |
| RBB FD INC | NEW | +67.5K | 67.5K | +$2M | $2M |
| BGSB & G FOODS INC NEW | NEW | +63.7K | 63.7K | +$2M | $2M |
| FLQMFRANKLIN TEMPLETON ETF TR | NEW | +49.3K | 49.3K | +$2M | $2M |
| CWHCAMPING WORLD HLDGS INC | NEW | +42.4K | 42.4K | +$1M | $1M |
| WRIWEINGARTEN RLTY INVS | NEW | +70.6K | 70.6K | +$1M | $1M |
| SFBSSERVISFIRST BANCSHARES INC | NEW | +35.0K | 35.0K | +$1M | $1M |
| MSOSADVISORSHARES TR | NEW | +54.3K | 54.3K | +$1M | $1M |
Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.
Holdings — Q3 2020
| # | Issuer | Class | % Portfolio | Value ↓ | Shares |
|---|---|---|---|---|---|
| 1 | USMVISHARES TR | MSCI USA MIN VOL · CORE S&P500 ETF · RUS 1000 GRW ETF · CORE US AGGBD ET · CORE S&P SCP ETF · SHORT TREAS BD · TIPS BD ETF · MSCI EAFE ETF · RUS MD CP GR ETF · 1 3 YR TREAS BD · MSCI EAFE MIN VL · CORE S&P MCP ETF · CORE MSCI EAFE · ISHS 1-5YR INVS · CORE DIV GRWTH · IBOXX INV CP ETF · S&P 500 GRWT ETF · RUSSELL 2000 ETF · RUS 1000 VAL ETF · PFD AND INCM SEC · US TREAS BD ETF · BARCLAYS 7 10 YR · RUS 2000 GRW ETF · MSCI USA MMENTM · RUS MID CAP ETF · CORE S&P TTL STK · 20 YR TR BD ETF · CORE MSCI TOTAL · 0-5YR HI YL CP · S&P 100 ETF · U.S. TECH ETF · SELECT DIVID ETF · S&P 500 VAL ETF · ESG AWR MSCI USA · MBS ETF · EAFE GRWTH ETF · CORE S&P US GWT · MSCI USA QLT FCT · DOW JONES US ETF · JPMORGAN USD EMG · NATIONAL MUN ETF · CORE HIGH DV ETF · NASDAQ BIOTECH · 3 7 YR TREAS BD · U.S. MED DVC ETF · FLTG RATE NT ETF · MSCI USA VALUE · RUS 2000 VAL ETF · YLD OPTIM BD · EXPND TEC SC ETF · U.S. CNSM SV ETF · US AER DEF ETF · EXPANDED TECH · MSCI EMG MKT ETF · RUS MDCP VAL ETF · U.S. REAL ES ETF · ISHS 5-10YR INVT · RUSSELL 3000 ETF · S&P SML 600 GWT · CUR HD EURZN ETF · RUS 1000 ETF · GLOBAL TECH ETF · INTL DIV GRWTH · CORE S&P US VLU · GLOBAL 100 ETF · CONSER ALLOC ETF · MRNGSTR LG-CP GR · SP SMCP600VL ETF · HIGH YLD BD FCTR · IBONDS DEC25 ETF · IBONDS DEC24 ETF · CMBS ETF · MRGSTR MD CP ETF · A RATE CP BD ETF · 0-5 YR TIPS ETF · IBONDS DEC23 ETF · IBONDS DEC2026 · CORE 1 5 YR USD · IBOXX HI YD ETF · U.S. UTILITS ETF · MSCI USA ESG SLC · INTL SEL DIV ETF · CORE TOTAL USD · GLOBAL ENERG ETF · S&P MC 400GR ETF · TRANS AVG ETF · U.S. BAS MTL ETF | 29.97% | $796M | 8.81M |
| 2 | SPYSPDR S&P 500 ETF TRhistory → | TR UNIT | 4.51% | $120M | 357.8K |
| 3 | AAPLAPPLE INChistory → | COM | 4.29% | $114M | 983.5K |
| 4 | VOOVANGUARD INDEX FDS | S&P 500 ETF SHS · TOTAL STK MKT · GROWTH ETF · REAL ESTATE ETF · MID CAP ETF · SMALL CP ETF · VALUE ETF · EXTEND MKT ETF · SM CP VAL ETF · MCAP VL IDXVIP · MCAP GR IDXVIP · SML CP GRW ETF | 2.38% | $63M | 362.4K |
| 5 | RSPINVESCO EXCHANGE TRADED FD T | S&P500 EQL WGT · S&P500 QUALITY · S&P MDCP QUALITY · DYNMC SOFTWARE · S&P 500 TOP 50 · S&P500 EQL TEC · DWA MOMENTUM · S&P500 EQL STP | 1.94% | $52M | 761.1K |
| 6 | FTCSFIRST TR EXCHANGE-TRADED FD | CAP STRENGTH ETF · FIRST TR ENH NEW · RISNG DIVD ACHIV · DJ INTERNT IDX · FST LOW OPPT EFT · NASDAQ CYB ETF · US EQTY OPPT ETF · TECH ALPHADEX · DORSEY WRT 5 ETF · HLTH CARE ALPH · NASD TECH DIV · NY ARCA BIOTECH | 1.89% | $50M | 934.6K |
| 7 | LDSFFIRST TR EXCHNG TRADED FD VI | US EQT BUFFER · VEST US DEEP · US EQT DEEP DUFR · CBOE EQT BUFER · LOW DUR STRTGC · CBOE EQT DEP NOV · TCW OPPORTUNIS · CBOE VEST US BUF · CBOE VEST US EQT · VEST US BUFFER | 1.88% | $50M | 1.61M |
| 8 | AMZNAMAZON COM INChistory → | COM | 1.72% | $46M | 14.5K |
| 9 | GSLCGOLDMAN SACHS ETF TR | ACTIVEBETA US LG · ACTIVEBETA INT · ACCES TREASURY | 1.63% | $43M | 863.6K |
| 10 | QQQINVESCO QQQ TRhistory → | UNIT SER 1 | 1.37% | $36M | 131.0K |
| 11 | XLKSELECT SECTOR SPDR TR | TECHNOLOGY · SBI HEALTHCARE · SBI INT-FINL · SBI INT-UTILS · SBI CONS STPLS · SBI CONS DISCR · SBI INT-INDS · SBI MATERIALS · COMMUNICATION · ENERGY | 1.21% | $32M | 533.2K |
| 12 | MSFTMICROSOFT CORPhistory → | COM | 1.17% | $31M | 148.2K |
| 13 | BNDVANGUARD BD INDEX FDS | TOTAL BND MRKT · INTERMED TERM · SHORT TRM BOND | 1.11% | $30M | 334.0K |
| 14 | VGSHVANGUARD SCOTTSDALE FDS | SHORT TERM TREAS · VNG RUS1000VAL · SHRT TRM CORP BD · INT-TERM CORP | 1.07% | $29M | 397.6K |
| 15 | JPSTJ P MORGAN EXCHANGE-TRADED F | ULTRA SHRT INC · JPMORGAN DIVER | 0.97% | $26M | 505.8K |
| 16 | XMLVINVESCO EXCH TRADED FD TR II | S&P MIDCP LOW · S&P500 LOW VOL · S&P500 HDL VOL · KBW BK ETF · S&P SMLCP LOW · S&P GBL WATER | 0.93% | $25M | 576.3K |
| 17 | BSJPINVESCO EXCH TRD SLF IDX FD | BULSHS 2020 HY · BULSHS 2023 HY · BULSHS 2025 HY · DEFENSIVE EQTY · INVSCO BLSH 26 · BULSHS 2024 HY · BULSHS 2023 CB · BULSHS 2021 HY · BULSHS 2022 HY · BULSHS 2020 CB · BULSHS 2022 CB | 0.91% | $24M | 963.6K |
| 18 | SCHFSCHWAB STRATEGIC TR | INTL EQTY ETF · INTRM TRM TRES · US LCAP GR ETF · US MID-CAP ETF · US DIVIDEND EQ · US TIPS ETF · US LRG CAP ETF | 0.85% | $23M | 444.6K |
| 19 | GLDSPDR GOLD TRhistory → | GOLD SHS | 0.79% | $21M | 119.0K |
| 20 | GOOGLALPHABET INC | CAP STK CL A · CAP STK CL C | 0.79% | $21M | 14.3K |
| 21 | BRK/BBERKSHIRE HATHAWAY INC DEL | CL B NEW · CL A | 0.74% | $20M | 85.2K |
| 22 | SPSBSPDR SER TR | PORTFOLIO SHORT · S&P HOMEBUILD · SPDR BLOOMBERG · S&P DIVID ETF · AEROSPACE DEF · SSGA US LRG ETF · PORTFOLIO AGRGTE · PORTFOLIO LN TSR · BLOOMBERG SRT TR · S&P 600 SML CAP · BLMBRG BRC CNVRT | 0.72% | $19M | 356.8K |
| 23 | IEMGISHARES INC | CORE MSCI EMKT · EM MKTS DIV ETF · MSCI EMERG MRKT · MSCI GBL MIN VOL · ESG AWR MSCI EM · MSCI EQUAL WEITE | 0.68% | $18M | 399.6K |
| 24 | IHDGWISDOMTREE TR | ITL HDG QTLY DIV · US QTLY DIV GRT · US MIDCAP DIVID · US LARGECAP DIVD · 90/60 BALNCED FD · US DIVID EX FNCL · US LARGECAP FUND · US SMALLCAP DIVD · INTL MIDCAP DV · US MIDCAP FUND · CLOUD COMPUTNG · FLOATNG RAT TREA | 0.68% | $18M | 450.8K |
| 25 | TAT&T INChistory → | COM | 0.58% | $15M | 542.3K |
| 26 | JPMJPMORGAN CHASE & COhistory → | COM | 0.55% | $15M | 152.0K |
| 27 | HDHOME DEPOT INChistory → | COM | 0.54% | $14M | 51.3K |
| 28 | VOOGVANGUARD ADMIRAL FDS INC | 500 GRTH IDX F · SMLLCP 600 IDX · 500 VAL IDX FD · MIDCP 400 IDX | 0.54% | $14M | 98.6K |
| 29 | PGPROCTER AND GAMBLE COhistory → | COM | 0.53% | $14M | 102.0K |
| 30 | CRMSALESFORCE COM INChistory → | COM | 0.53% | $14M | 55.5K |
| 31 | VHTVANGUARD WORLD FDS | HEALTH CAR ETF · INF TECH ETF · CONSUM STP ETF · UTILITIES ETF · CONSUM DIS ETF | 0.49% | $13M | 65.6K |
| 32 | JNJJOHNSON & JOHNSONhistory → | COM | 0.47% | $13M | 84.5K |
| 33 | FVDFIRST TR VALUE LINE DIVID INhistory → | SHS | 0.46% | $12M | 392.6K |
| 34 | MAMASTERCARD INCORPORATEDhistory → | CL A | 0.46% | $12M | 36.4K |
| 35 | BACBK OF AMERICA CORPhistory → | COM | 0.45% | $12M | 501.8K |
| 36 | VZVERIZON COMMUNICATIONS INChistory → | COM | 0.45% | $12M | 202.1K |
| 37 | VVISA INChistory → | COM CL A | 0.44% | $12M | 58.3K |
| 38 | VXUSVANGUARD STAR FDShistory → | VG TL INTL STK F | 0.42% | $11M | 213.7K |
| 39 | DISDISNEY WALT COhistory → | COM DISNEY | 0.42% | $11M | 88.9K |
| 40 | FCXFREEPORT-MCMORAN INChistory → | CL B | 0.38% | $10M | 650.4K |
| 41 | BABAALIBABA GROUP HLDG LTDhistory → | SPONSORED ADS | 0.38% | $10M | 34.3K |
| 42 | HONHONEYWELL INTL INChistory → | COM | 0.38% | $10M | 60.8K |
| 43 | NVDANVIDIA CORPORATION | COM | 0.36% | $9M | 17.5K |
| 44 | DEDEERE & CO | COM | 0.36% | $9M | 42.7K |
| 45 | TSLATESLA INC | COM | 0.35% | $9M | 21.9K |
| 46 | PTLCPACER FDS TR | TRENDP US LAR CP · TRENDP 100 ETF · TRENDP US MID CP · BNCHMRK INFRA | 0.33% | $9M | 264.3K |
| 47 | CLFCLEVELAND-CLIFFS INC NEW | COM | 0.32% | $9M | 1.34M |
| 48 | METAFACEBOOK INC | CL A | 0.32% | $9M | 32.8K |
| 49 | LMTLOCKHEED MARTIN CORP | COM | 0.30% | $8M | 21.0K |
| 50 | VYMVANGUARD WHITEHALL FDS | HIGH DIV YLD | 0.30% | $8M | 97.5K |
| 51 | PEPPEPSICO INC | COM | 0.29% | $8M | 55.7K |
| 52 | BNDXVANGUARD CHARLOTTE FDS | INTL BD IDX ETF | 0.29% | $8M | 131.3K |
| 53 | KOCOCA COLA CO | COM | 0.28% | $8M | 152.8K |
| 54 | MMM3M CO | COM | 0.27% | $7M | 44.9K |
| 55 | ANNALY CAPITAL MANAGEMENT IN | COM | 0.27% | $7M | 994.8K |
| 56 | STZCONSTELLATION BRANDS INC | CL A | 0.25% | $7M | 34.9K |
| 57 | WMTWALMART INC | COM | 0.25% | $7M | 47.0K |
| 58 | ISHARES GOLD TRUST | ISHARES | 0.24% | $7M | 361.9K |
| 59 | CVXCHEVRON CORP NEW | COM | 0.24% | $6M | 88.5K |
| 60 | VIGVANGUARD SPECIALIZED FUNDS | DIV APP ETF | 0.23% | $6M | 48.3K |
| 61 | COSTCOSTCO WHSL CORP NEW | COM | 0.23% | $6M | 17.1K |
| 62 | MGKVANGUARD WORLD FD | MEGA GRWTH IND · MEGA CAP INDEX | 0.22% | $6M | 39.0K |
| 63 | NOBLPROSHARES TR | S&P 500 DV ARIST · K1 FRE CRD OIL · LONG ONLINE SHRT | 0.22% | $6M | 95.9K |
| 64 | EXMOCEXXON MOBIL CORP | COM | 0.21% | $6M | 160.7K |
| 65 | ABTABBOTT LABS | COM | 0.21% | $5M | 50.4K |
| 66 | PFEPFIZER INC | COM | 0.20% | $5M | 146.3K |
| 67 | MRKMERCK & CO. INC | COM | 0.20% | $5M | 63.8K |
| 68 | SBUXSTARBUCKS CORP | COM | 0.20% | $5M | 61.4K |
| 69 | BABOEING CO | COM | 0.19% | $5M | 30.9K |
| 70 | NEENEXTERA ENERGY INC | COM | 0.19% | $5M | 18.1K |
| 71 | BONDPIMCO ETF TR | ACTIVE BD ETF · ENHNCD LW DUR AC | 0.19% | $5M | 44.5K |
| 72 | ABBVABBVIE INC | COM | 0.18% | $5M | 56.0K |
| 73 | GDXVANECK VECTORS ETF TR | GOLD MINERS ETF · FALLEN ANGEL HG · MORNINGSTAR WIDE | 0.18% | $5M | 125.4K |
| 74 | UNHUNITEDHEALTH GROUP INC | COM | 0.18% | $5M | 15.5K |
| 75 | UGAUNITED STS GASOLINE FD LP | UNITS | 0.18% | $5M | 241.0K |
| 76 | BMYBRISTOL-MYERS SQUIBB CO | COM | 0.18% | $5M | 79.3K |
| 77 | INTCINTEL CORP | COM | 0.17% | $5M | 88.5K |
| 78 | HPFHANCOCK JOHN PFD INCOME FD I | COM | 0.17% | $5M | 252.6K |
| 79 | PYPLPAYPAL HLDGS INC | COM | 0.17% | $4M | 22.3K |
| 80 | VWOVANGUARD INTL EQUITY INDEX F | FTSE EMR MKT ETF · ALLWRLD EX US · FTSE SMCAP ETF | 0.16% | $4M | 85.8K |
| 81 | GTOINVESCO ACTIVELY MANAGED ETF | TOTAL RETURN | 0.16% | $4M | 73.9K |
| 82 | UNITED STATES STL CORP NEW | COM | 0.16% | $4M | 579.9K |
| 83 | SOSOUTHERN CO | COM | 0.16% | $4M | 77.4K |
| 84 | VEREIT INC | COM | 0.16% | $4M | 643.2K |
| 85 | MOALTRIA GROUP INC | COM | 0.16% | $4M | 107.2K |
| 86 | SHOPSHOPIFY INC | CL A | 0.16% | $4M | 4.0K |
| 87 | ETF MANAGERS TR | PRIME MOBILE PAY · PRIME CYBR SCRTY | 0.15% | $4M | 77.1K |
| 88 | IBMINTERNATIONAL BUSINESS MACHS | COM | 0.15% | $4M | 33.0K |
| 89 | ADBEADOBE SYSTEMS INCORPORATED | COM | 0.15% | $4M | 8.0K |
| 90 | CSCOCISCO SYS INC | COM | 0.15% | $4M | 99.0K |
| 91 | FSKRFS KKR CAP CORP II | COM | 0.14% | $4M | 261.4K |
| 92 | MCDMCDONALDS CORP | COM | 0.14% | $4M | 17.2K |
| 93 | CATCATERPILLAR INC DEL | COM | 0.14% | $4M | 25.0K |
| 94 | NIONIO INC | SPON ADS | 0.14% | $4M | 173.6K |
| 95 | AALAMERICAN AIRLS GROUP INC | COM | 0.14% | $4M | 297.5K |
| 96 | TGTTARGET CORP | COM | 0.13% | $4M | 22.8K |
| 97 | ARKGARK ETF TR | GENOMIC REV ETF · FINTECH INNOVA · NEXT GNRTN INTER | 0.13% | $4M | 59.9K |
| 98 | CVSCVS HEALTH CORP | COM | 0.13% | $3M | 59.4K |
| 99 | FIRST TR EXCH TRADED FD III | PFD SECS INC ETF | 0.13% | $3M | 177.9K |
| 100 | INDEXIQ ETF TR | HDGD FTSE INTL | 0.13% | $3M | 170.5K |
Filing History
| Quarter | Reported Value | Positions | Filed | Type | Links |
|---|---|---|---|---|---|
| Q1 2024 | $0 | 1 | May 24, 2024 | RESTATEMENT | changes · EDGAR ↗ |
| Q4 2023 | $7.2B | 1,788 | Feb 13, 2024 | 13F-HR | changes · EDGAR ↗ |
| Q3 2023 | $6.4B | 1,700 | Nov 14, 2023 | 13F-HR | changes · EDGAR ↗ |
| Q2 2023 | $6.3B | 1,652 | Aug 10, 2023 | 13F-HR | changes · EDGAR ↗ |
| Q1 2023 | $6.0B | 1,650 | May 15, 2023 | 13F-HR | changes · EDGAR ↗ |
| Q4 2022 | $5.5B | 1,603 | Feb 14, 2023 | 13F-HR | changes · EDGAR ↗ |
| Q3 2022 | $3.8B | 1,367 | Nov 14, 2022 | 13F-HR | changes · EDGAR ↗ |
| Q2 2022 | $4.4B | 1,363 | Aug 11, 2022 | 13F-HR | changes · EDGAR ↗ |
| Q1 2022 | $5.0B | 1,409 | May 12, 2022 | 13F-HR | changes · EDGAR ↗ |
| Q4 2021 | $4.9B | 1,436 | Feb 14, 2022 | 13F-HR | changes · EDGAR ↗ |
| Q3 2021 | $5.1B | 1,408 | Nov 16, 2021 | 13F-HR | changes · EDGAR ↗ |
| Q2 2021 | $4.2B | 1,321 | Aug 13, 2021 | 13F-HR | changes · EDGAR ↗ |
| Q1 2021 | $3.6B | 1,211 | May 17, 2021 | 13F-HR | changes · EDGAR ↗ |
| Q4 2020 | $3.1B | 1,034 | Feb 17, 2021 | 13F-HR | changes · EDGAR ↗ |
| Q3 2020 | $2.7B | 953 | Nov 13, 2020 | 13F-HR | changes · EDGAR ↗ |
| Q2 2020 | $2.3B | 913 | Aug 13, 2020 | 13F-HR | changes · EDGAR ↗ |
| Q1 2020 | $1.9B | 808 | May 8, 2020 | 13F-HR | changes · EDGAR ↗ |
| Q4 2019 | $2.3B | 918 | Feb 10, 2020 | 13F-HR | changes · EDGAR ↗ |
| Q3 2019 | $2.3B | 889 | Nov 6, 2019 | 13F-HR | changes · EDGAR ↗ |
| Q2 2019 | $2.3B | 932 | Aug 12, 2019 | 13F-HR | changes · EDGAR ↗ |
| Q1 2019 | $2.0B | 1,230 | May 6, 2019 | 13F-HR | changes · EDGAR ↗ |
| Q4 2018 | $1.7B | 844 | Feb 15, 2019 | 13F-HR | changes · EDGAR ↗ |
13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.