Managers / Q4 2020 · view latest →

Cetera Advisors LLC

CIK 0001534400 · 4600 S. SYRACUSE ST., SUITE 600, DENVER, CO, 80237 · 720-509-2446

Reported Value

$3.1B

Q4 2020

Positions

1,034

Filings on Record

2019–present window

Filed

Feb 17, 2021

original filing

Summary

Cetera Advisors LLC reported $3.1B in U.S.-listed holdings across 1,034 positions for Q4 2020.

The portfolio is heavily concentrated: USMV alone accounts for 28.4% of reported value.

Compared with Q3 2020, the fund opened 134 new positions and exited 49.

Portfolio Metrics

Turnover

+3.4%

vs prior filed quarter

Top-10 Concentration

+49.7%

share of reported value

Largest Position

+28.4%

Ishares Tr

New / Exited

134 / 49

positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded, with multiple share classes and repeated sub-manager rows for the same issuer combined into one position — the same rule the holdings table uses by default. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value

Portfolio Composition

By security type

ETP · 62.2% · $1.9B
Common Stock · 33.3% · $1.0B
REIT · 1.2% · $38M
ADR · 1.1% · $35M
Other · 1.0% · $32M
Other · 1.1% · $33M

Quarter-over-Quarter Changes full breakdown →

vs Q3 2020 (amended baseline)

Issuer	Move	Share Δ	Shares now	Value Δ	Value now
VER VEREIT INC	NEW	+128.4K	128.4K	+$5M	$5M
PSET PRINCIPAL EXCHANGE-TRADED FD	NEW	+85.3K	85.3K	+$4M	$4M
LQDH ISHARES U S ETF TR	NEW	+37.2K	37.2K	+$4M	$4M
QQQM INVESCO EXCH TRADED FD TR II	NEW	+25.2K	25.2K	+$3M	$3M
LPX LOUISIANA PAC CORP	NEW	+57.5K	57.5K	+$2M	$2M
FIRST TR EXCHNG TRADED FD VI	NEW	+98.7K	98.7K	+$2M	$2M
IQLT ISHARES TR	NEW	+53.2K	53.2K	+$2M	$2M
GNTX GENTEX CORP	NEW	+43.1K	43.1K	+$1M	$1M

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q4 2020

281 positions

Export to Excel

#	Issuer	Class	% Portfolio	Value ↓	Shares
1	USMV ISHARES TR	MSCI USA MIN VOL · CORE S&P500 ETF · RUS 1000 GRW ETF · CORE S&P SCP ETF · CORE US AGGBD ET · RUSSELL 2000 ETF · TIPS BD ETF · MSCI EAFE ETF · RUS MD CP GR ETF · CORE S&P MCP ETF · ISHS 1-5YR INVS · CORE DIV GRWTH · S&P 500 GRWT ETF · SHORT TREAS BD · CORE MSCI EAFE · 1 3 YR TREAS BD · BARCLAYS 7 10 YR · RUS 2000 GRW ETF · 20 YR TR BD ETF · RUS 1000 VAL ETF · MSCI EAFE MIN VL · IBOXX INV CP ETF · PFD AND INCM SEC · US TREAS BD ETF · RUS MID CAP ETF · CORE S&P TTL STK · CORE MSCI TOTAL · ESG AWR MSCI USA · MSCI USA MMENTM · 0-5YR HI YL CP · S&P 100 ETF · S&P 500 VAL ETF · CORE S&P US GWT · EAFE GRWTH ETF · U.S. TECH ETF · MSCI USA QLT FCT · SELECT DIVID ETF · DOW JONES US ETF · MBS ETF · NATIONAL MUN ETF · RUS 2000 VAL ETF · EXPANDED TECH · MSCI USA VALUE · EXPND TEC SC ETF · U.S. MED DVC ETF · CORE HIGH DV ETF · NASDAQ BIOTECH · GL CLEAN ENE ETF · YLD OPTIM BD · CORE S&P US VLU · S&P SML 600 GWT · US AER DEF ETF · FLTG RATE NT ETF · 3 7 YR TREAS BD · U.S. REAL ES ETF · RUS MDCP VAL ETF · RUSSELL 3000 ETF · GLOBAL TECH ETF · ISHS 5-10YR INVT · RUS 1000 ETF · MSCI INTL QUALTY · INTL DIV GRWTH · MSCI EMG MKT ETF · GLOBAL 100 ETF · SP SMCP600VL ETF · CONSER ALLOC ETF · MRNGSTR LG-CP GR · JPMORGAN USD EMG · IBONDS DEC24 ETF · A RATE CP BD ETF · MRGSTR MD CP ETF · IBONDS DEC25 ETF · CMBS ETF · HIGH YLD BD FCTR · IBONDS DEC2026 · IBONDS DEC23 ETF · U.S. UTILITS ETF · GLOBAL ENERG ETF · ASIA 50 ETF · MSCI USA ESG SLC · S&P MC 400GR ETF · IBOXX HI YD ETF · CORE TOTAL USD	28.45%	$888M	9.18M
2	SPY SPDR S&P 500 ETF TR history →	TR UNIT	4.32%	$135M	360.6K
3	AAPL APPLE INC history →	COM	4.20%	$131M	987.6K
4	VOO VANGUARD INDEX FDS	S&P 500 ETF SHS · TOTAL STK MKT · GROWTH ETF · MID CAP ETF · EXTEND MKT ETF · REAL ESTATE ETF · SMALL CP ETF · VALUE ETF · SM CP VAL ETF · MCAP VL IDXVIP · MCAP GR IDXVIP · SML CP GRW ETF	2.53%	$79M	388.3K
5	FTCS FIRST TR EXCHANGE-TRADED FD	CAP STRENGTH ETF · FIRST TR ENH NEW · RISNG DIVD ACHIV · FST LOW OPPT EFT · DJ INTERNT IDX · NASDAQ CYB ETF · US EQTY OPPT ETF · TECH ALPHADEX · DORSEY WRT 5 ETF · HLTH CARE ALPH · WTR ETF · NASD TECH DIV · NY ARCA BIOTECH	2.00%	$62M	1.05M
6	RSP INVESCO EXCHANGE TRADED FD T	S&P500 EQL WGT · S&P500 QUALITY · S&P MDCP QUALITY · S&P 500 TOP 50 · DYNMC SOFTWARE · S&P500 EQL TEC · DWA MOMENTUM · WILDERHIL CLAN	1.88%	$59M	732.8K
7	FIXD FIRST TR EXCHNG TRADED FD VI	US EQT BUFFER · CBOE EQT BUFER · VEST US DEEP · US EQT DEEP DUFR · TCW OPPORTUNIS · LOW DUR STRTGC · CBOE VEST US EQ · CBOE EQT DEP NOV · CBOE VEST US BUF · VEST US EQTY BUF · FT CBOE GRWT100 · VEST US BUFFER · CBOE VEST US EQT · FT CBOE EQTY BFR	1.76%	$55M	1.72M
8	GSLC GOLDMAN SACHS ETF TR	ACTIVEBETA US LG · ACTIVEBETA INT · ACCES TREASURY	1.64%	$51M	908.8K
9	AMZN AMAZON COM INC history →	COM	1.54%	$48M	14.8K
10	QQQ INVESCO QQQ TR history →	UNIT SER 1	1.37%	$43M	135.9K
11	XLK SELECT SECTOR SPDR TR	TECHNOLOGY · SBI CONS DISCR · SBI HEALTHCARE · SBI INT-FINL · SBI INT-UTILS · SBI CONS STPLS · SBI INT-INDS · SBI MATERIALS · COMMUNICATION · ENERGY	1.26%	$39M	533.4K
12	MSFT MICROSOFT CORP history →	COM	1.12%	$35M	157.5K
13	VGSH VANGUARD SCOTTSDALE FDS	SHORT TERM TREAS · SHRT TRM CORP BD · VNG RUS1000VAL · INT-TERM CORP	1.12%	$35M	495.1K
14	BND VANGUARD BD INDEX FDS	TOTAL BND MRKT · INTERMED TERM · SHORT TRM BOND	1.07%	$33M	378.6K
15	JPST J P MORGAN EXCHANGE-TRADED F history →	ULTRA SHRT INC	0.98%	$31M	604.9K
16	SCHF SCHWAB STRATEGIC TR	INTL EQTY ETF · INTRM TRM TRES · US DIVIDEND EQ · US LCAP GR ETF · US MID-CAP ETF · US TIPS ETF	0.83%	$26M	474.5K
17	GOOGL ALPHABET INC	CAP STK CL A · CAP STK CL C	0.82%	$26M	14.7K
18	GLD SPDR GOLD TR history →	GOLD SHS	0.72%	$22M	126.0K
19	KBWB INVESCO EXCH TRADED FD TR II	S&P500 LOW VOL · KBW BK ETF · NASDAQ 100 ETF · S&P500 HDL VOL · S&P MIDCP LOW · S&P SMLCP LOW · SOLAR ETF · S&P GBL WATER	0.70%	$22M	396.3K
20	XHB SPDR SER TR	S&P HOMEBUILD · PORTFOLIO SHORT · AEROSPACE DEF · S&P DIVID ETF · BLMBRG BRC CNVRT · S&P BIOTECH · SSGA US LRG ETF · S&P 600 SML CAP · PORTFOLIO AGRGTE · SPDR BLOOMBERG · PORTFOLIO LN TSR · BLOOMBERG SRT TR · PORTFOLIO S&P500	0.70%	$22M	371.9K
21	BRK/B BERKSHIRE HATHAWAY INC DEL	CL B NEW · CL A	0.68%	$21M	84.5K
22	DGRW WISDOMTREE TR	US QTLY DIV GRT · ITL HDG QTLY DIV · US LARGECAP DIVD · US MIDCAP DIVID · 90/60 BALNCED FD · CLOUD COMPUTNG · US DIVID EX FNCL · US MIDCAP FUND · US SMALLCAP DIVD · INTL MIDCAP DV · US TOTAL DIVIDND	0.65%	$20M	417.0K
23	CLF CLEVELAND-CLIFFS INC NEW history →	COM	0.63%	$20M	1.35M
24	JPM JPMORGAN CHASE & CO history →	COM	0.63%	$20M	154.4K
25	IEMG ISHARES INC	CORE MSCI EMKT · ESG AWR MSCI EM · MSCI GBL MIN VOL · MSCI EMERG MRKT · MSCI EQUAL WEITE	0.61%	$19M	336.6K
26	PG PROCTER AND GAMBLE CO history →	COM	0.59%	$18M	132.4K
27	DIS DISNEY WALT CO history →	COM	0.56%	$17M	96.2K
28	VIOO VANGUARD ADMIRAL FDS INC	SMLLCP 600 IDX · 500 GRTH IDX F · 500 VAL IDX FD · MIDCP 400 IDX	0.55%	$17M	99.0K
29	TSLA TESLA INC history →	COM	0.53%	$16M	23.2K
30	T AT&T INC history →	COM	0.52%	$16M	564.3K
31	FCX FREEPORT-MCMORAN INC history →	CL B	0.52%	$16M	619.5K
32	JNJ JOHNSON & JOHNSON history →	COM	0.49%	$15M	97.8K
33	BSJP INVESCO EXCH TRD SLF IDX FD	BULSHS 2025 HY · BULSHS 2023 HY · INVSCO BLSH 26 · BULSHS 2024 HY · BULSHS 2021 HY · BULSHS 2022 HY · BULSHS 2023 CB	0.49%	$15M	618.2K
34	FVD FIRST TR VALUE LINE DIVID IN history →	SHS	0.49%	$15M	432.3K
35	BAC BK OF AMERICA CORP history →	COM	0.48%	$15M	492.3K
36	VHT VANGUARD WORLD FDS	HEALTH CAR ETF · INF TECH ETF · CONSUM STP ETF · UTILITIES ETF · CONSUM DIS ETF	0.47%	$15M	66.4K
37	HD HOME DEPOT INC history →	COM	0.47%	$15M	55.5K
38	V VISA INC history →	COM CL A	0.44%	$14M	63.2K
39	HON HONEYWELL INTL INC history →	COM	0.43%	$13M	63.3K
40	CRM SALESFORCE COM INC history →	COM	0.43%	$13M	60.0K
41	VXUS VANGUARD STAR FDS history →	VG TL INTL STK F	0.42%	$13M	218.4K
42	MA MASTERCARD INCORPORATED history →	CL A	0.42%	$13M	36.8K
43	VZ VERIZON COMMUNICATIONS INC history →	COM	0.39%	$12M	209.3K
44	DE DEERE & CO history →	COM	0.36%	$11M	41.9K
45	UNITED STATES STL CORP NEW	COM	0.33%	$10M	615.6K
46	NIO NIO INC	SPON ADS	0.32%	$10M	202.5K
47	NVDA NVIDIA CORPORATION	COM	0.31%	$10M	18.7K
48	ARKG ARK ETF TR	GENOMIC REV ETF · NEXT GNRTN INTER · FINTECH INNOVA · INNOVATION ETF	0.31%	$10M	102.4K
49	META FACEBOOK INC	CL A	0.30%	$9M	34.8K
50	ANNALY CAPITAL MANAGEMENT IN	COM	0.29%	$9M	1.07M
51	PEP PEPSICO INC	COM	0.28%	$9M	58.6K
52	BABA ALIBABA GROUP HLDG LTD	SPONSORED ADS	0.28%	$9M	37.2K
53	PTLC PACER FDS TR	TRENDP US LAR CP · TRENDP 100 ETF · TRENDP US MID CP · BNCHMRK INFRA	0.28%	$9M	239.1K
54	BNDX VANGUARD CHARLOTTE FDS	INTL BD IDX ETF	0.27%	$9M	146.5K
55	VYM VANGUARD WHITEHALL FDS	HIGH DIV YLD	0.27%	$8M	91.7K
56	MMM 3M CO	COM	0.27%	$8M	47.4K
57	LMT LOCKHEED MARTIN CORP	COM	0.26%	$8M	22.9K
58	COST COSTCO WHSL CORP NEW	COM	0.26%	$8M	21.2K
59	KO COCA COLA CO	COM	0.25%	$8M	144.2K
60	VIG VANGUARD SPECIALIZED FUNDS	DIV APP ETF	0.25%	$8M	55.6K
61	CVX CHEVRON CORP NEW	COM	0.25%	$8M	92.4K
62	WMT WALMART INC	COM	0.25%	$8M	53.7K
63	STZ CONSTELLATION BRANDS INC	CL A	0.24%	$8M	34.6K
64	SBUX STARBUCKS CORP	COM	0.24%	$8M	70.9K
65	AAL AMERICAN AIRLS GROUP INC	COM	0.23%	$7M	447.4K
66	MGK VANGUARD WORLD FD	MEGA GRWTH IND · MEGA CAP INDEX	0.22%	$7M	42.4K
67	BA BOEING CO	COM	0.22%	$7M	32.2K
68	EXMOC EXXON MOBIL CORP	COM	0.22%	$7M	166.0K
69	LQDH ISHARES U S ETF TR	INT RT HDG C B · BLACKROCK ST MAT	0.22%	$7M	102.5K
70	ABBV ABBVIE INC	COM	0.22%	$7M	62.9K
71	ABT ABBOTT LABS	COM	0.21%	$7M	59.8K
72	DRSK ETF SER SOLUTIONS	CBOE VEST S&P · DEFIANCE NEXT · APTUS DEFINED · US GLB JETS · NATIONWIDE RSK	0.20%	$6M	203.9K
73	NEE NEXTERA ENERGY INC	COM	0.20%	$6M	80.2K
74	PFE PFIZER INC	COM	0.19%	$6M	165.2K
75	PYPL PAYPAL HLDGS INC	COM	0.19%	$6M	25.6K
76	BOND PIMCO ETF TR	ACTIVE BD ETF · ENHAN SHRT MA AC	0.19%	$6M	54.7K
77	MO ALTRIA GROUP INC	COM	0.19%	$6M	145.3K
78	CVS CVS HEALTH CORP	COM	0.19%	$6M	86.5K
79	GTO INVESCO ACTIVELY MANAGED ETF	TOTAL RETURN · ULTRA SHRT DUR	0.18%	$6M	101.8K
80	UNH UNITEDHEALTH GROUP INC	COM	0.18%	$6M	16.1K
81	MRK MERCK & CO. INC	COM	0.18%	$6M	68.8K
82	BMY BRISTOL-MYERS SQUIBB CO	COM	0.18%	$6M	88.9K
83	TGT TARGET CORP	COM	0.17%	$5M	30.4K
84	INTC INTEL CORP	COM	0.16%	$5M	102.5K
85	SO SOUTHERN CO	COM	0.16%	$5M	82.4K
86	ETF MANAGERS TR	PRIME MOBILE PAY · PRIME CYBR SCRTY	0.16%	$5M	76.9K
87	GDX VANECK VECTORS ETF TR	GOLD MINERS ETF · FALLEN ANGEL HG · MORNINGSTAR WIDE	0.16%	$5M	130.4K
88	FIRST TR EXCH TRADED FD III	PFD SECS INC ETF	0.16%	$5M	241.0K
89	VER VEREIT INC	COM	0.16%	$5M	128.4K
90	CSCO CISCO SYS INC	COM	0.15%	$5M	107.8K
91	ISHARES GOLD TRUST	ISHARES	0.15%	$5M	265.3K
92	HPF HANCOCK JOHN PFD INCOME FD I	COM	0.15%	$5M	239.0K
93	BX BLACKSTONE GROUP INC	COM CL A	0.14%	$5M	69.7K
94	MCD MCDONALDS CORP	COM	0.14%	$4M	20.9K
95	CAT CATERPILLAR INC	COM	0.14%	$4M	24.4K
96	VWO VANGUARD INTL EQUITY INDEX F	FTSE EMR MKT ETF · ALLWRLD EX US · FTSE SMCAP ETF	0.14%	$4M	73.0K
97	QCOM QUALCOMM INC	COM	0.14%	$4M	28.3K
98	QYLD GLOBAL X FDS	NASDAQ 100 COVER · LITHIUM BTRY ETF	0.14%	$4M	157.8K
99	UPS UNITED PARCEL SERVICE INC	CL B	0.13%	$4M	24.8K
100	UGA UNITED STS GASOLINE FD LP	UNITS	0.13%	$4M	171.1K

Filing History

Quarter	Reported Value	Positions	Filed	Type	Links
Q1 2024	$0	1	May 24, 2024	RESTATEMENT	changes · EDGAR ↗
Q4 2023	$7.2B	1,788	Feb 13, 2024	13F-HR	changes · EDGAR ↗
Q3 2023	$6.4B	1,700	Nov 14, 2023	13F-HR	changes · EDGAR ↗
Q2 2023	$6.3B	1,652	Aug 10, 2023	13F-HR	changes · EDGAR ↗
Q1 2023	$6.0B	1,650	May 15, 2023	13F-HR	changes · EDGAR ↗
Q4 2022	$5.5B	1,603	Feb 14, 2023	13F-HR	changes · EDGAR ↗
Q3 2022	$3.8B	1,367	Nov 14, 2022	13F-HR	changes · EDGAR ↗
Q2 2022	$4.4B	1,363	Aug 11, 2022	13F-HR	changes · EDGAR ↗
Q1 2022	$5.0B	1,409	May 12, 2022	13F-HR	changes · EDGAR ↗
Q4 2021	$4.9B	1,436	Feb 14, 2022	13F-HR	changes · EDGAR ↗
Q3 2021	$5.1B	1,408	Nov 16, 2021	13F-HR	changes · EDGAR ↗
Q2 2021	$4.2B	1,321	Aug 13, 2021	13F-HR	changes · EDGAR ↗
Q1 2021	$3.6B	1,211	May 17, 2021	13F-HR	changes · EDGAR ↗
Q4 2020	$3.1B	1,034	Feb 17, 2021	13F-HR	changes · EDGAR ↗
Q3 2020	$2.7B	953	Nov 13, 2020	13F-HR	changes · EDGAR ↗
Q2 2020	$2.3B	913	Aug 13, 2020	13F-HR	changes · EDGAR ↗
Q1 2020	$1.9B	808	May 8, 2020	13F-HR	changes · EDGAR ↗
Q4 2019	$2.3B	918	Feb 10, 2020	13F-HR	changes · EDGAR ↗
Q3 2019	$2.3B	889	Nov 6, 2019	13F-HR	changes · EDGAR ↗
Q2 2019	$2.3B	932	Aug 12, 2019	13F-HR	changes · EDGAR ↗
Q1 2019	$2.0B	1,230	May 6, 2019	13F-HR	changes · EDGAR ↗
Q4 2018	$1.7B	844	Feb 15, 2019	13F-HR	changes · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.