SEC 13F Intelligence

Managers / Q4 2020 · view latest →

Prentice Capital Management, LP

CIK 0001326150 · 100 WEST PUTNAM AVENUE, SLAGLE HOUSE, GREENWICH, CT, 06830 · (212) 756-3560

Reported Value
$371M
Q4 2020
Positions
27
Filings on Record
26
2019–present window
Filed
Feb 12, 2021
original filing

Summary

Prentice Capital Management, LP reported $371M in U.S.-listed holdings across 27 positions for Q4 2020.

The portfolio is heavily concentrated: GPRO alone accounts for 22.6% of reported value.

Compared with Q3 2020, the fund opened 15 new positions and exited 9.

Portfolio Metrics

Turnover
+38.8%
vs prior filed quarter
Top-10 Concentration
+82.9%
share of reported value
Largest Position
+22.6%
Gopro
New / Exited
15 / 9
positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q4 ’19: $212MQ4 ’19Q1 ’20: $211MQ2 ’20: $271MQ3 ’20: $263MQ4 ’20: $371MQ4 ’20Q1 ’21: $322MQ2 ’21: $419MQ3 ’21: $396MQ4 ’21: $462MQ4 ’21Q1 ’22: $422MQ2 ’22: $245MQ3 ’22: $135MQ4 ’22: $92MQ4 ’22Q1 ’23: $47MQ2 ’23: $31MQ3 ’23: $33MQ4 ’23: $43MQ4 ’23Q1 ’24: $42MQ2 ’24: $43MQ3 ’24: $45MQ4 ’24: $58MQ4 ’24Q1 ’25: $57MQ2 ’25: $60MQ3 ’25: $65MQ4 ’25: $63MQ4 ’25Q1 ’26: $46Mfilingsflow.com

Portfolio Composition

By security type
Common Stock: 75.9%Other: 23.3%REIT: 0.8%
  • Common Stock · 75.9% · $282M
  • Other · 23.3% · $86M
  • REIT · 0.8% · $3M

Quarter-over-Quarter Changes full breakdown →

vs Q3 2020 (amended baseline)

IssuerMoveShare ΔShares nowValue ΔValue now
ADVANTAGE SOLUTIONS INCNEW+3.78M3.78M+$50M$50M
SPAQUSDFISKER INCNEW+2.33M2.33M+$34M$34M
UNFIUNITED NAT FOODS INCNEW+1.50M1.50M+$24M$24M
CCL1EURCARNIVAL CORPNEW+465.5K465.5K+$10M$10M
LVSLAS VEGAS SANDS CORPNEW+143.8K143.8K+$9M$9M
SPDR S&P 500 ETF TRNEW+3.00M3.00M+$5M$5M
HOMEAT HOME GROUP INCNEW+290.1K290.1K+$4M$4M
PLAYDAVE & BUSTERS ENTMT INCNEW+136.9K136.9K+$4M$4M

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q4 2020

27 positions
#IssuerClass% PortfolioValueShares
1GPROGOPRO INChistory →CL A22.58%$84M10.11M
2ADVANTAGE SOLUTIONS INCCOM CLA A13.43%$50M3.78M
3SPAQUSDFISKER INChistory →CL A COM STK9.19%$34M2.33M
4COTYCOTY INChistory →COM CL A8.40%$31M4.44M
5REALOGY HLDGS CORPCOM7.43%$28M2.10M
6UNFIUNITED NAT FOODS INChistory →COM6.46%$24M1.50M
7GRPNGROUPON INChistory →COM NEW4.80%$18M468.3K
8S7VSALLY BEAUTY HLDGS INChistory →COM4.45%$16M1.27M
9ANFABERCROMBIE & FITCH COhistory →CL A3.42%$13M622.3K
10CCL1EURCARNIVAL CORPhistory →UNIT 99/99/99992.72%$10M465.5K
11MGMMGM RESORTS INTERNATIONALhistory →COM2.57%$10M302.0K
12LVSLAS VEGAS SANDS CORPhistory →COM2.31%$9M143.8K
13BBBYEURBED BATH & BEYOND INChistory →COM2.11%$8M440.3K
14SPDR S&P 500 ETF TRPUT1.44%$5M3.00M
15HOMEAT HOME GROUP INChistory →COM1.21%$4M290.1K
16PLAYDAVE & BUSTERS ENTMT INChistory →COM1.11%$4M136.9K
17IMNMIMMUNOME INChistory →COM1.09%$4M416.7K
18TPRTAPESTRY INCCOM0.93%$3M110.4K
19MACMACERICH COCOM0.78%$3M270.6K
20GU9GUESS INCCOM0.66%$2M107.9K
21HN9HANESBRANDS INCCOM0.63%$2M160.9K
22WYNNWYNN RESORTS LTDCOM0.55%$2M18.0K
23NORWEGIAN CRUISE LINE HLDG LSH0.53%$2M77.1K
24JIHJUNIPER INDL HLDGS INCCOM CL A0.38%$1M133.1K
25PLCECHILDRENS PL INCCOM0.36%$1M26.4K
26HYDROFARM HLDGS GROUP INCCOM0.32%$1M22.8K
27PROSHARES TRULTRAPRO SHORT S0.16%$592,000100.0K

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q1 2026$46M23May 15, 202613F-HRchanges · EDGAR ↗
Q4 2025$63M25Feb 17, 202613F-HRchanges · EDGAR ↗
Q3 2025$65M18Nov 14, 202513F-HRchanges · EDGAR ↗
Q2 2025$60M31Aug 14, 202513F-HRchanges · EDGAR ↗
Q1 2025$57M27May 15, 202513F-HRchanges · EDGAR ↗
Q4 2024$58M22Feb 14, 202513F-HRchanges · EDGAR ↗
Q3 2024$45M27Nov 14, 202413F-HRchanges · EDGAR ↗
Q2 2024$43M22Aug 14, 202413F-HRchanges · EDGAR ↗
Q1 2024$42M21May 15, 202413F-HRchanges · EDGAR ↗
Q4 2023$43M21Feb 14, 202413F-HRchanges · EDGAR ↗
Q3 2023$33M20Nov 14, 202313F-HRchanges · EDGAR ↗
Q2 2023$31M21Aug 14, 202313F-HRchanges · EDGAR ↗
Q1 2023$47M24May 16, 202313F-HRchanges · EDGAR ↗
Q4 2022$92M26Feb 14, 202313F-HRchanges · EDGAR ↗
Q3 2022$135M22Nov 14, 202213F-HRchanges · EDGAR ↗
Q2 2022$245M20Aug 15, 202213F-HRchanges · EDGAR ↗
Q1 2022$422M26May 16, 202213F-HRchanges · EDGAR ↗
Q4 2021$462M19Feb 14, 202213F-HRchanges · EDGAR ↗
Q3 2021$396M25Nov 15, 202113F-HRchanges · EDGAR ↗
Q2 2021$419M24Aug 16, 202113F-HRchanges · EDGAR ↗
Q1 2021$322M23May 17, 202113F-HRchanges · EDGAR ↗
Q4 2020$371M27Feb 12, 202113F-HRchanges · EDGAR ↗
Q3 2020$263M21Nov 16, 202013F-HRchanges · EDGAR ↗
Q2 2020$271M20Aug 14, 202013F-HRchanges · EDGAR ↗
Q1 2020$211M28May 15, 202013F-HRchanges · EDGAR ↗
Q4 2019$212M20Feb 14, 202013F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.