SEC 13F Intelligence

Managers / Q1 2026

Prentice Capital Management, LP

CIK 0001326150 · 100 WEST PUTNAM AVENUE, SLAGLE HOUSE, GREENWICH, CT, 06830 · (212) 756-3560

Reported Value
$46M
Q1 2026
Positions
23
Filings on Record
26
2019–present window
Filed
May 15, 2026
original filing

Summary

Prentice Capital Management, LP reported $46M in U.S.-listed holdings across 23 positions for Q1 2026.

The portfolio is heavily concentrated: SNAP alone accounts for 21.4% of reported value.

Compared with Q4 2025, the fund opened 3 new positions and exited 4.

Portfolio Metrics

Turnover
+15.5%
vs prior filed quarter
Top-10 Concentration
+86.4%
share of reported value
Largest Position
+21.4%
Snap
New / Exited
3 / 4
positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q4 ’19: $212MQ4 ’19Q1 ’20: $211MQ2 ’20: $271MQ3 ’20: $263MQ4 ’20: $371MQ4 ’20Q1 ’21: $322MQ2 ’21: $419MQ3 ’21: $396MQ4 ’21: $462MQ4 ’21Q1 ’22: $422MQ2 ’22: $245MQ3 ’22: $135MQ4 ’22: $92MQ4 ’22Q1 ’23: $47MQ2 ’23: $31MQ3 ’23: $33MQ4 ’23: $43MQ4 ’23Q1 ’24: $42MQ2 ’24: $43MQ3 ’24: $45MQ4 ’24: $58MQ4 ’24Q1 ’25: $57MQ2 ’25: $60MQ3 ’25: $65MQ4 ’25: $63MQ4 ’25Q1 ’26: $46Mfilingsflow.com

Portfolio Composition

By security type
Common Stock: 96.0%Other: 3.9%Equity WRT: 0.0%
  • Common Stock · 96.0% · $44M
  • Other · 3.9% · $2M
  • Equity WRT · 0.0% · $14,086

Quarter-over-Quarter Changes full breakdown →

vs Q4 2025 (amended baseline)

IssuerMoveShare ΔShares nowValue ΔValue now
FRMIFERMI INCNEW+281.5K281.5K+$2M$2M
AALAMERICAN AIRLINES GROUP INCNEW+139.8K139.8K+$2M$2M
OPENWOPENDOOR TECHNOLOGIES INCNEW+13.0K13.0K+$7,842$7,842
OPENOPENDOOR TECHNOLOGIES INCADDED+1.05M1.60M+$4M$8M
SBUXSTARBUCKS CORPSOLD OUT−25.0K0−$2M$0
HERBALIFE LTDSOLD OUT−154.2K0−$2M$0
RHRHSOLD OUT−6.5K0−$1M$0
PLCECHILDRENS PL INC NEWSOLD OUT−70.1K0−$279,094$0

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q1 2026

19 positions
Export to Excel
#IssuerClass% PortfolioValue ↓Shares
1SNAPSNAP INChistory →CL A21.39%$10M2.13M
2KK0NEXTNAV INCCOMMON STOCK · CALL18.34%$8M679.8K
3OPENOPENDOOR TECHNOLOGIES INCCOM · *W EXP 11/20/20216.45%$8M1.64M
4JBLUJETBLUE AWYS CORPhistory →COM8.09%$4M837.0K
5PTONPELOTON INTERACTIVE INChistory →CL A COM6.77%$3M721.0K
6CALYCALLAWAY GOLF GOhistory →COM4.42%$2M145.4K
7ULCCFRONTIER GROUP HLDGS INChistory →COM4.10%$2M531.3K
8FRMIFERMI INChistory →COM3.60%$2M281.5K
9AALAMERICAN AIRLINES GROUP INChistory →COM3.28%$2M139.8K
10GPROGOPRO INChistory →CL A3.03%$1M1.83M
11TBCHTURTLE BEACH CORPhistory →COM NEW2.50%$1M112.8K
12GRPNGROUPON INChistory →COM NEW2.19%$1M84.1K
13CWHCAMPING WORLD HLDGS INChistory →CL A1.85%$846,374123.9K
14COTYCOTY INChistory →COM CL A1.79%$819,283406.6K
15NWLNEWELL BRANDS INCCOM0.86%$392,526114.4K
16GRWGGROWGENERATION CORPCOM0.66%$301,507274.1K
17OATLY GROUP ABSPONSORED ADS0.48%$217,63521.5K
18HYDROFARMS HLDGS GROUP INCCOM0.10%$46,37845.5K
19BMBLBUMBLE INCCOM CL A0.10%$43,79113.5K

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q1 2026$46M23May 15, 202613F-HRchanges · EDGAR ↗
Q4 2025$63M25Feb 17, 202613F-HRchanges · EDGAR ↗
Q3 2025$65M18Nov 14, 202513F-HRchanges · EDGAR ↗
Q2 2025$60M31Aug 14, 202513F-HRchanges · EDGAR ↗
Q1 2025$57M27May 15, 202513F-HRchanges · EDGAR ↗
Q4 2024$58M22Feb 14, 202513F-HRchanges · EDGAR ↗
Q3 2024$45M27Nov 14, 202413F-HRchanges · EDGAR ↗
Q2 2024$43M22Aug 14, 202413F-HRchanges · EDGAR ↗
Q1 2024$42M21May 15, 202413F-HRchanges · EDGAR ↗
Q4 2023$43M21Feb 14, 202413F-HRchanges · EDGAR ↗
Q3 2023$33M20Nov 14, 202313F-HRchanges · EDGAR ↗
Q2 2023$31M21Aug 14, 202313F-HRchanges · EDGAR ↗
Q1 2023$47M24May 16, 202313F-HRchanges · EDGAR ↗
Q4 2022$92M26Feb 14, 202313F-HRchanges · EDGAR ↗
Q3 2022$135M22Nov 14, 202213F-HRchanges · EDGAR ↗
Q2 2022$245M20Aug 15, 202213F-HRchanges · EDGAR ↗
Q1 2022$422M26May 16, 202213F-HRchanges · EDGAR ↗
Q4 2021$462M19Feb 14, 202213F-HRchanges · EDGAR ↗
Q3 2021$396M25Nov 15, 202113F-HRchanges · EDGAR ↗
Q2 2021$419M24Aug 16, 202113F-HRchanges · EDGAR ↗
Q1 2021$322M23May 17, 202113F-HRchanges · EDGAR ↗
Q4 2020$371M27Feb 12, 202113F-HRchanges · EDGAR ↗
Q3 2020$263M21Nov 16, 202013F-HRchanges · EDGAR ↗
Q2 2020$271M20Aug 14, 202013F-HRchanges · EDGAR ↗
Q1 2020$211M28May 15, 202013F-HRchanges · EDGAR ↗
Q4 2019$212M20Feb 14, 202013F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.