SEC 13F Intelligence

Managers / Q2 2024 · view latest →

Wayfinding Financial, LLC

CIK 0001898131 · 19020 33RD AVE WEST, SUITE 390, LYNNWOOD, WA, 98036 · 4253610707

Reported Value
$178M
Q2 2024
Positions
126
Filings on Record
18
2019–present window
Filed
Aug 9, 2024
original filing

Summary

Wayfinding Financial, LLC reported $178M in U.S.-listed holdings across 126 positions for Q2 2024.

Its largest position, MSFT, represents 12.6% of the portfolio.

Compared with Q1 2024, the fund opened 7 new positions and exited 5.

Portfolio Metrics

Turnover
+3.0%
vs prior filed quarter
Top-10 Concentration
+48.1%
share of reported value
Largest Position
+12.6%
Microsoft
New / Exited
7 / 5
positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded, with multiple share classes and repeated sub-manager rows for the same issuer combined into one position — the same rule the holdings table uses by default. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q4 ’21: $125MQ4 ’21Q1 ’22: $120MQ2 ’22: $114MQ3 ’22: $107MQ3 ’22Q4 ’22: $125MQ1 ’23: $132MQ2 ’23: $144MQ2 ’23Q3 ’23: $132MQ4 ’23: $147MQ1 ’24: $171MQ1 ’24Q2 ’24: $178MQ3 ’24: $134MQ4 ’24: $187MQ4 ’24Q1 ’25: $228MQ2 ’25: $224MQ3 ’25: $232MQ3 ’25Q4 ’25: $236MQ1 ’26: $230Mfilingsflow.com

Portfolio Composition

By security type
ETP: 50.0%Common Stock: 49.8%Other: 0.1%
  • ETP · 50.0% · $89M
  • Common Stock · 49.8% · $89M
  • Other · 0.1% · $232,000

Quarter-over-Quarter Changes full breakdown →

vs Q1 2024 (amended baseline)

IssuerMoveShare ΔShares nowValue ΔValue now
IEMGISHARES CORE MSCI EMERGING MARKETSNEW+7.4K7.4K+$397,000$397,000
PHMPULTE GROUP INCNEW+2.3K2.3K+$255,000$255,000
SPGIS&P GLOBAL INCNEW+554554+$247,000$247,000
DPZDOMINOS PIZZA INCNEW+448448+$231,000$231,000
MCOMOODYS CORPNEW+522522+$219,000$219,000
SCHGSCHWAB U.S. LARGE-CAP GROWTHNEW+2.1K2.1K+$212,000$212,000
CDNSCADENCE DESIGN SYSTEM INCNEW+658658+$202,000$202,000
NVDANVIDIA CORPORATIONADDED+80.3K89.1K+$3M$11M

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q2 2024

125 positions
#IssuerClass% PortfolioValueShares
1MSFTMICROSOFT CORPhistory →Stock12.62%$22M50.2K
2NVDANVIDIA CORPORATIONhistory →Stock6.20%$11M89.1K
3IVVISHARES CORE S AND P 500history →Stock6.17%$11M20.0K
4SPIBSPDR PORTFOLIO INTERMEDIATE TERM CORPORATE BONDhistory →Stock5.44%$10M296.8K
5AAPLAPPLE INChistory →Stock4.65%$8M39.3K
6VXUSVANGUARD TOTAL INTERNATIONAL STOCKhistory →Stock2.86%$5M84.1K
7ISHARES IBOXX INVESTMENT GRADE CORP BONDStock2.64%$5M43.8K
8AGGISHARES CORE U.S. AGGREGATE BONDhistory →Stock2.60%$5M47.5K
9SMIZZACKS SMALL/MID CAPhistory →Stock2.46%$4M143.6K
10ZECPZACKS EARNINGS CONSISTENT PORTFOLIOhistory →Stock2.45%$4M150.9K
11SPLBSPDR PORTFOLIO LONG TERM CORPORATE BONDhistory →Stock2.42%$4M190.6K
12COSTCOSTCO WHSL CORP NEWhistory →Stock2.23%$4M4.7K
13BBUSJPMORGAN BETABUILDERS U.S. EQUITYhistory →Stock1.86%$3M33.7K
14CGMSCAPITAL GROUP U.S. MULTI-SECTOR INCOMEhistory →Stock1.85%$3M122.2K
15GCCWISDOMTREE ENHANCEDMODITY STGY FDhistory →Stock1.69%$3M158.5K
16XLUUTILITIES SELECT SECTOR SPDR FUNDhistory →Stock1.54%$3M40.1K
17PACER US SMALL CAP CASH COWS 100Stock1.48%$3M60.4K
18PARAMETRIC EQUITY PREMIUM INCOMEStock1.46%$3M99.4K
19MUBISHARES NATIONAL MUNI BONDhistory →Stock1.19%$2M19.8K
20PFFISHARES PREFERRED AND INCOME SECURITIEShistory →Stock1.15%$2M64.7K
21CGGRCAPITAL GROUP GROWTHhistory →Stock1.13%$2M61.0K
22FPEIFIRST TRUST INSTITUTIONAL PREFERRED SECURITIES & INCOMEhistory →Stock1.13%$2M109.3K
23SBUXSTARBUCKS CORPhistory →Stock1.05%$2M24.0K
24US TREASURY 3 MONTH BILLStock1.05%$2M37.2K
25AMZNAMAZON INCStock0.92%$2M8.5K
26BABOEING COStock0.85%$2M8.3K
27PARAMETRIC HEDGED EQUITYStock0.83%$1M53.1K
28PCARPACCAR INCStock0.83%$1M14.3K
29PGPROCTER AND GAMBLE COStock0.79%$1M8.6K
30METAMETA PLATFORMS INC CL AStock0.75%$1M2.6K
31FISVFISERV INCStock0.74%$1M8.8K
32GOOGLALPHABET INC CAP STK CL AStock0.71%$1M6.9K
33ABBVABBVIE INCStock0.64%$1M6.7K
34JPMORGAN BETABUILDERS INTERNATIONAL EQUITYStock0.64%$1M19.2K
35JNJJOHNSON AND JOHNSONStock0.62%$1M7.6K
36JGLOJPMORGAN GLOBAL SELECT EQUITY GLOBAL SELECT EQUITYStock0.62%$1M18.2K
37BRK/BBERKSHIRE HATHAWAY INC DEL CL BStock0.57%$1M2.5K
38BACBANK AMERICA CORPStock0.57%$1M25.4K
39VOOVANGUARD S AND P 500Stock0.57%$1M2.0K
40JPMJPMORGAN CHASE & CO.Stock0.56%$995,0004.9K
41LLYELI LILLY AND COStock0.56%$990,0001.1K
42JCPBJPMORGAN CORE PLUS BONDStock0.45%$796,00017.2K
43HDHOME DEPOT INCStock0.44%$789,0002.3K
44EMREMERSON ELEC COStock0.44%$774,0007.0K
45WMTWALMART INCStock0.43%$765,00011.3K
46MCDMCDONALDS CORPStock0.42%$754,0003.0K
47AVGOBROADCOM INCStock0.42%$748,000466
48CATCATERPILLAR INCStock0.42%$740,0002.2K
49CVXCHEVRON CORP NEWStock0.41%$733,0004.7K
50JPMORGAN ACTIVE GROWTHStock0.40%$715,0009.5K
51MMM3M COStock0.38%$675,0006.6K
52JAVAJPMORGAN ACTIVE VALUEStock0.38%$667,00011.3K
53NEENEXTERA ENERGY INCStock0.37%$662,0009.4K
54EXMOCEXXON MOBIL CORPStock0.37%$650,0005.6K
55AMDADVANCED MICRO DEVICES INCStock0.36%$646,0004.0K
56JPIEJPMORGAN INCOMEStock0.35%$626,00013.8K
57BBHYJPMORGAN BETABUILDERS USD HIGH YIELD CORPORATE BONDStock0.35%$622,00013.6K
58ABTABBOTT LABSStock0.34%$600,0005.8K
59TLHISHARES 10 20 YEAR TREASURY BONDStock0.33%$594,0005.8K
60KOCOCA COLA COStock0.33%$578,0009.0K
61ADPAUTOMATIC DATA PROCESSING INCStock0.32%$568,0002.4K
62VTIVANGUARD TOTAL STOCK MARKETStock0.30%$526,0002.0K
63JIREJPMORGAN INTERNATIONAL RESEARCH ENHANCED EQUITYStock0.30%$525,0008.4K
64CSCOCISCO SYS INCStock0.29%$524,00011.0K
65MRKMERCK AND CO INCStock0.29%$518,0004.2K
66JPMORGAN ACTIVEBUILDERS EMERGING MARKETS EQUITYStock0.29%$513,00013.5K
67INVESCO BULLETSHARES 2024 CORPORATE BONDStock0.29%$512,00024.3K
68LMTLOCKHEED MARTIN CORPStock0.29%$509,0001.1K
69NFLXNETFLIX INCStock0.29%$507,000752
70VVISA INC CL AStock0.28%$499,0001.9K
71QCOMQUALCOMM INCStock0.26%$465,0002.3K
72IWFISHARES RUSSELL 1000 GROWTHStock0.26%$456,0001.3K
73CRMSALESFORCE INCStock0.25%$439,0001.7K
74PEPPEPSICO INCStock0.24%$432,0002.6K
75IBMINTERNATIONAL BUSINESS MACHSStock0.24%$431,0002.5K
76VZVERIZONMUNICATIONS INCStock0.23%$401,0009.7K
77CTASCINTAS CORPStock0.22%$398,000569
78IEMGISHARES CORE MSCI EMERGING MARKETSStock0.22%$397,0007.4K
79JPMORGAN U.S. QUALITY FACTORStock0.21%$371,0007.0K
80VOVANGUARD MID CAPStock0.21%$365,0001.5K
81WFCWELLS FARGO CO NEWStock0.19%$346,0005.8K
82LOWLOWES COS INCStock0.19%$340,0001.5K
83AMATAPPLIED MATLS INCStock0.19%$336,0001.4K
84AJGGALLAGHER ARTHUR J AND COStock0.18%$318,0001.2K
85UNHUNITEDHEALTH GROUP INCStock0.18%$312,000612
86SOSOUTHERN COStock0.18%$311,0004.0K
87FFORD MTR CO DELStock0.17%$308,00024.6K
88NUENUCOR CORPStock0.17%$304,0001.9K
89PNCPNC FINL SVCS GROUP INCStock0.16%$293,0001.9K
90MCKMCKESSON CORPStock0.16%$285,000487
91COPCONOCOPHILLIPSStock0.16%$282,0002.5K
92HONHONEYWELL INTL INCStock0.15%$272,0001.3K
93HIGHARTFORD FINL SVCS GROUP INCStock0.15%$270,0002.7K
94ORCLORACLE CORPStock0.15%$269,0001.9K
95MOALTRIA GROUP INCStock0.15%$259,0005.6K
96WMWASTE MGMT INC DELStock0.14%$257,0001.2K
97MRVLMARVELL TECHNOLOGY INCStock0.14%$255,0003.7K
98PHMPULTE GROUP INCStock0.14%$255,0002.3K
99SCHWSCHWAB CHARLES CORPStock0.14%$253,0003.4K
100SPGIS&P GLOBAL INCStock0.14%$247,000554

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q1 2026$230M157May 12, 202613F-HRchanges · EDGAR ↗
Q4 2025$236M154Feb 12, 202613F-HRchanges · EDGAR ↗
Q3 2025$232M150Nov 14, 202513F-HRchanges · EDGAR ↗
Q2 2025$224M148Aug 12, 202513F-HRchanges · EDGAR ↗
Q1 2025$228M741Apr 29, 202513F-HRchanges · EDGAR ↗
Q4 2024$187M137Feb 11, 202513F-HRchanges · EDGAR ↗
Q3 2024$134M37Nov 4, 202413F-HRchanges · EDGAR ↗
Q2 2024$178M126Aug 9, 202413F-HRchanges · EDGAR ↗
Q1 2024$171M124May 9, 202413F-HRchanges · EDGAR ↗
Q4 2023$147M114Jan 10, 202413F-HRchanges · EDGAR ↗
Q3 2023$132M111Nov 2, 202313F-HRchanges · EDGAR ↗
Q2 2023$144M114Jul 31, 202313F-HRchanges · EDGAR ↗
Q1 2023$132M105May 5, 202313F-HRchanges · EDGAR ↗
Q4 2022$125M86Feb 10, 202313F-HRchanges · EDGAR ↗
Q3 2022$107M82Nov 9, 202213F-HRchanges · EDGAR ↗
Q2 2022$114M80Aug 9, 202213F-HRchanges · EDGAR ↗
Q1 2022$120M80May 9, 202213F-HRchanges · EDGAR ↗
Q4 2021$125M86Jan 28, 202213F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.