SEC 13F Intelligence

Managers / Q4 2023 · view latest →

Wayfinding Financial, LLC

CIK 0001898131 · 19020 33RD AVE WEST, SUITE 390, LYNNWOOD, WA, 98036 · 4253610707

Reported Value
$147M
Q4 2023
Positions
114
Filings on Record
18
2019–present window
Filed
Jan 10, 2024
original filing

Summary

Wayfinding Financial, LLC reported $147M in U.S.-listed holdings across 114 positions for Q4 2023.

Its largest position, MSFT, represents 13.2% of the portfolio.

Compared with Q3 2023, the fund opened 16 new positions and exited 13.

Portfolio Metrics

Turnover
+9.2%
vs prior filed quarter
Top-10 Concentration
+48.0%
share of reported value
Largest Position
+13.2%
Microsoft
New / Exited
16 / 13
positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded, with multiple share classes and repeated sub-manager rows for the same issuer combined into one position — the same rule the holdings table uses by default. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q4 ’21: $125MQ4 ’21Q1 ’22: $120MQ2 ’22: $114MQ3 ’22: $107MQ3 ’22Q4 ’22: $125MQ1 ’23: $132MQ2 ’23: $144MQ2 ’23Q3 ’23: $132MQ4 ’23: $147MQ1 ’24: $171MQ1 ’24Q2 ’24: $178MQ3 ’24: $134MQ4 ’24: $187MQ4 ’24Q1 ’25: $228MQ2 ’25: $224MQ3 ’25: $232MQ3 ’25Q4 ’25: $236MQ1 ’26: $230Mfilingsflow.com

Portfolio Composition

By security type
Common Stock: 51.4%ETP: 48.6%
  • Common Stock · 51.4% · $76M
  • ETP · 48.6% · $71M

Quarter-over-Quarter Changes full breakdown →

vs Q3 2023 (amended baseline)

IssuerMoveShare ΔShares nowValue ΔValue now
SPSBSPDR PORT SHORT TERM CORPNEW+118.7K118.7K+$4M$4M
LMBSFIRST TRUST LOW DUR OPPNEW+45.8K45.8K+$2M$2M
MUBISHARES NATIONAL MUNINEW+15.6K15.6K+$2M$2M
VTIVANGUARD TOTAL STOCK MARKETNEW+2.0K2.0K+$463,000$463,000
VTVVANGUARD VALUENEW+2.8K2.8K+$412,000$412,000
QCOMQUALCOMM INCNEW+1.8K1.8K+$258,000$258,000
CGIECAPITAL GROUP INTL EQUITYNEW+8.2K8.2K+$226,000$226,000
DHRDANAHER CORPORATIONNEW+957957+$221,000$221,000

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q4 2023

113 positions
#IssuerClass% PortfolioValueShares
1MSFTMICROSOFT CORPhistory →Stock13.17%$19M51.5K
2IVVISHARES CORE S P 500history →Stock7.14%$10M22.0K
3ZECPZACKS EARNINGS CONSISTENThistory →Stock6.10%$9M343.4K
4AAPLAPPLE INChistory →Stock5.21%$8M39.8K
5SPIBSPDR PORT INT TERM CORPhistory →Stock3.16%$5M141.6K
6NVDANVIDIA CORPhistory →Stock2.85%$4M8.4K
7ISHARES IBOXX INVEST CORPStock2.71%$4M36.0K
8AGGISHARES CORE U.S. AGGREGATEhistory →Stock2.71%$4M40.1K
9XLUUTILITIES SELECT SECTOR SPDRhistory →Stock2.57%$4M59.7K
10SPSBSPDR PORT SHORT TERM CORPhistory →Stock2.41%$4M118.7K
11BABOEING COhistory →Stock2.17%$3M12.2K
12COSTCOSTCO WHSL CORP NEWhistory →Stock2.08%$3M4.6K
13SBUXSTARBUCKS CORPhistory →Stock1.79%$3M27.3K
14GCCWISDOMTREE ENHANCED STGY FDhistory →Stock1.73%$3M150.5K
15BBUSJP MORGAN BETA BLDS U.S. EQUITYhistory →Stock1.73%$3M29.6K
16SPLBSPDR PORT LONG TERM CORPhistory →Stock1.72%$3M106.4K
17PFFISHARES PREF INCOMEhistory →Stock1.66%$2M78.1K
18LMBSFIRST TRUST LOW DUR OPPhistory →Stock1.51%$2M45.8K
19JPM DIV RETURN U.S. SMALL CAP EQUITYStock1.48%$2M49.3K
20JPM DIV RETURN U.S. MID CAP EQUITYStock1.45%$2M23.1K
21US TSY 3 MONTH BILLStock1.27%$2M37.4K
22MUBISHARES NATIONAL MUNIhistory →Stock1.15%$2M15.6K
23CGGRCAPITAL GROUP GROWTHhistory →Stock1.11%$2M57.7K
24JPM BETA BLDS INTL EQUITYStock1.09%$2M28.2K
25PCARPACCAR INCStock0.98%$1M14.3K
26AMZNAMAZON INCStock0.85%$1M8.3K
27PGPROCTER AND GAMBLE COStock0.82%$1M8.2K
28FISVFISERV INCStock0.79%$1M8.8K
29MCDMCDONALDS CORPStock0.76%$1M3.8K
30JNJJOHNSON JOHNSONStock0.76%$1M7.1K
31HDHOME DEPOT INCStock0.71%$1M3.0K
32ABBVABBVIE INCStock0.69%$1M6.5K
33JPMJPM CHASE COStock0.63%$932,0005.5K
34CVXCHEVRON CORP NEWStock0.63%$927,0006.2K
35JCPBJPM CORE PLUSStock0.62%$905,00019.1K
36METAMETA PLATFORMS INCStock0.61%$903,0002.6K
37VOOVANGUARD S P 500Stock0.60%$888,0002.0K
38GOOGLALPHABET INC CAP STK CL AStock0.60%$888,0006.3K
39BRK/BBERKSHIRE HATHAWAY INC DELStock0.60%$884,0002.5K
40BACBANK AMERICA CORPStock0.57%$844,00025.1K
41CATCATERPILLAR INCStock0.54%$788,0002.7K
42NEENEXTERA ENERGY INCStock0.50%$731,00012.0K
43EMREMERSON ELEC COStock0.48%$702,0007.2K
44JPM ACTIVE GROWTHStock0.47%$685,00011.2K
45MMM3M COStock0.46%$677,0006.2K
46CSCOCISCO SYS INCStock0.46%$670,00013.3K
47JAVAJPM ACTIVE VALUEStock0.45%$665,00012.0K
48ADPAUTOMATIC DATA PROC INCStock0.45%$656,0002.8K
49ABTABBOTT LABSStock0.45%$655,0006.0K
50JPM U.S. QUALITY FACTORStock0.42%$617,00012.9K
51JPM ACTIVE BLD EMER MKTSStock0.41%$607,00016.7K
52LLYELI LILLY COStock0.41%$604,0001.0K
53WMTWALMART INCStock0.41%$601,0003.8K
54KOCOCA COLA COStock0.39%$573,0009.7K
55EXMOCEXXON MOBIL CORPStock0.37%$537,0005.4K
56MRKMERCK CO INCStock0.36%$536,0004.9K
57PEPPEPSICO INCStock0.35%$516,0003.0K
58AMDADVANCED MICRO DEVICES INCStock0.34%$503,0003.4K
59LMTLOCKHEED MARTIN CORPStock0.33%$485,0001.1K
60AVGOBROADCOM INCStock0.32%$476,000427
61NKENIKE INC CL BStock0.32%$468,0004.3K
62VTIVANGUARD TOTAL STOCK MARKETStock0.32%$463,0002.0K
63VVISA INC CL AStock0.31%$462,0001.8K
64CRMSALESFORCE INCStock0.31%$457,0001.7K
65UNHUNITEDHEALTH GROUP INCStock0.29%$428,000813
66TLHISHARES 10 20 YEAR TSYStock0.28%$417,0003.9K
67IBMINTL BUSINESS MACHSStock0.28%$417,0002.6K
68VTVVANGUARD VALUEStock0.28%$412,0002.8K
69JPIEJPM INCOMEStock0.27%$393,0008.6K
70IWFISHARES RUSSELL 1000 GROWTHStock0.26%$379,0001.3K
71BBHYJPM BETA BLDS USD HIGH YDStock0.25%$370,0008.0K
72VOVANGUARD MID CAPStock0.25%$365,0001.6K
73LOWLOWES COS INCStock0.24%$354,0001.6K
74FFORD MTR CO DELStock0.23%$339,00027.9K
75VZVERIZONMUNICATIONS INCStock0.23%$338,0009.0K
76WFCWELLS FARGO CO NEWStock0.23%$335,0006.8K
77COPCONOCOPHILLIPSStock0.23%$334,0002.9K
78NFLXNETFLIX INCStock0.23%$333,000685
79SHYISHARES 1 3 YEAR TSYStock0.22%$327,0004.0K
80HONHONEYWELL INTL INCStock0.22%$317,0001.5K
81NUENUCOR CORPStock0.21%$312,0001.8K
82TSLATESLA INCStock0.20%$296,0001.2K
83CTASCINTAS CORPStock0.20%$290,000482
84SOSOUTHERN COStock0.19%$279,0004.0K
85CMCSACOMCAST CORP NEW CL AStock0.19%$278,0006.4K
86AJGGALLAGHER ARTHUR J COStock0.19%$276,0001.2K
87PNCPNC FINL SVCS GROUP INCStock0.19%$274,0001.8K
88PFEPFIZER INCStock0.18%$259,0009.0K
89QCOMQUALCOMM INCStock0.18%$258,0001.8K
90VYMIVANGUARD INTL HIGH DIV YIELDStock0.17%$252,0003.8K
91CAHCARDINAL HEALTH INCStock0.17%$249,0002.5K
92METMETLIFE INCStock0.17%$249,0003.8K
93MDLZMONDELEZ INTL INC CL AStock0.17%$248,0003.4K
94BMYBRISTOL MYERS SQUIBB COStock0.16%$238,0004.6K
95BLACKROCK INCStock0.16%$230,000284
96CGIECAPITAL GROUP INTL EQUITYStock0.15%$226,0008.2K
97GILDGILEAD SCIENCES INCStock0.15%$225,0002.8K
98IEIISHARES 3 7 YEAR TSYStock0.15%$224,0001.9K
99DHRDANAHER CORPORATIONStock0.15%$221,000957
100MRVLMARVELL TECHNOLOGY INCStock0.15%$220,0003.7K

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q1 2026$230M157May 12, 202613F-HRchanges · EDGAR ↗
Q4 2025$236M154Feb 12, 202613F-HRchanges · EDGAR ↗
Q3 2025$232M150Nov 14, 202513F-HRchanges · EDGAR ↗
Q2 2025$224M148Aug 12, 202513F-HRchanges · EDGAR ↗
Q1 2025$228M741Apr 29, 202513F-HRchanges · EDGAR ↗
Q4 2024$187M137Feb 11, 202513F-HRchanges · EDGAR ↗
Q3 2024$134M37Nov 4, 202413F-HRchanges · EDGAR ↗
Q2 2024$178M126Aug 9, 202413F-HRchanges · EDGAR ↗
Q1 2024$171M124May 9, 202413F-HRchanges · EDGAR ↗
Q4 2023$147M114Jan 10, 202413F-HRchanges · EDGAR ↗
Q3 2023$132M111Nov 2, 202313F-HRchanges · EDGAR ↗
Q2 2023$144M114Jul 31, 202313F-HRchanges · EDGAR ↗
Q1 2023$132M105May 5, 202313F-HRchanges · EDGAR ↗
Q4 2022$125M86Feb 10, 202313F-HRchanges · EDGAR ↗
Q3 2022$107M82Nov 9, 202213F-HRchanges · EDGAR ↗
Q2 2022$114M80Aug 9, 202213F-HRchanges · EDGAR ↗
Q1 2022$120M80May 9, 202213F-HRchanges · EDGAR ↗
Q4 2021$125M86Jan 28, 202213F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.