SEC 13F Intelligence

Managers / Q2 2020 · view latest →

Bell Rock Capital LLC

CIK 0001756283 · 35568 AIRPORT ROAD, REHOBOTH BEACH, DE, 19971 · 302-227-7607

Reported Value
$77M
Q2 2020
Positions
78
Filings on Record
11
2019–present window
Filed
Aug 4, 2020
original filing

Summary

Bell Rock Capital LLC reported $77M in U.S.-listed holdings across 78 positions for Q2 2020.

Its largest position, AAPL, represents 15.3% of the portfolio.

Compared with Q1 2020, the fund opened 12 new positions and exited 4.

Portfolio Metrics

Turnover
+4.0%
vs prior filed quarter
Top-10 Concentration
+55.2%
share of reported value
Largest Position
+15.3%
Apple
New / Exited
12 / 4
positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded, with multiple share classes and repeated sub-manager rows for the same issuer combined into one position — the same rule the holdings table uses by default. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q1 ’19: $174MQ1 ’19Q2 ’19: $114MQ3 ’19: $113MQ3 ’19Q4 ’19: $116MQ1 ’20: $64MQ1 ’20Q2 ’20: $77MQ3 ’20: $82MQ3 ’20Q4 ’21: $136MQ1 ’22: $107MQ1 ’22Q2 ’22: $129MQ3 ’22: $81MQ3 ’22filingsflow.com

Portfolio Composition

By security type
Common Stock: 71.2%ETP: 22.8%ADR: 2.7%REIT: 2.4%Closed-End Fund: 1.0%
  • Common Stock · 71.2% · $55M
  • ETP · 22.8% · $18M
  • ADR · 2.7% · $2M
  • REIT · 2.4% · $2M
  • Closed-End Fund · 1.0% · $771,000

Quarter-over-Quarter Changes full breakdown →

vs Q1 2020 (amended baseline)

IssuerMoveShare ΔShares nowValue ΔValue now
VOVANGUARD INDEX FDSNEW+2.4K2.4K+$388,000$388,000
VGTVANGUARD WORLD FDSNEW+1.2K1.2K+$323,000$323,000
XHESPDR SER TRNEW+3.2K3.2K+$288,000$288,000
XARSPDR SER TRNEW+3.1K3.1K+$272,000$272,000
ETSYETSY INCNEW+2.5K2.5K+$264,000$264,000
MGMMGM RESORTS INTERNATIONALNEW+14.3K14.3K+$240,000$240,000
RHRHNEW+935935+$233,000$233,000
VDCVANGUARD WORLD FDSNEW+1.4K1.4K+$212,000$212,000

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q2 2020

60 positions (from 77 filing rows — )
#IssuerClass% PortfolioValueShares
1AAPLAPPLE INChistory →COM15.26%$12M32.2K
2QLDPROSHARES TRPSHS ULTRA QQQ · ULTRA FNCLS NEW · ULTRPRO S&P500 · PET CARE ETF8.33%$6M73.7K
3AMZNAMAZON COM INChistory →COM7.73%$6M2.2K
4ITAISHARES TRUS AER DEF ETF · NEW YORK MUN ETF · AGENCY BOND ETF · MSCI INDIA SM CP · CORE S&P500 ETF · CRE U S REIT ETF · FLTG RATE NT ETF5.98%$5M50.0K
5CHDCHURCH & DWIGHT INChistory →COM3.68%$3M36.7K
6MSFTMICROSOFT CORPhistory →COM3.03%$2M11.5K
7KEYKEYCORPhistory →COM2.91%$2M184.0K
8FFORD MTR CO DELhistory →COM2.86%$2M362.7K
9CPBCAMPBELL SOUP COhistory →COM2.74%$2M42.5K
10MCDMCDONALDS CORPhistory →COM2.69%$2M11.2K
11DISDISNEY WALT COhistory →COM DISNEY2.55%$2M17.6K
12IIPRINNOVATIVE INDL PPTYS INChistory →COM2.35%$2M20.6K
13VVISA INChistory →COM CL A2.30%$2M9.2K
14QQQINVESCO QQQ TRhistory →UNIT SER 12.26%$2M7.0K
15PGPROCTER AND GAMBLE COhistory →COM2.25%$2M14.5K
16TGTTARGET CORPhistory →COM2.19%$2M14.1K
17COSTCOSTCO WHSL CORP NEWhistory →COM2.11%$2M5.4K
18NFLXNETFLIX INChistory →COM2.07%$2M3.5K
19DEODIAGEO P L Chistory →SPON ADR NEW1.97%$2M11.3K
20AXPAMERICAN EXPRESS COhistory →COM1.77%$1M14.3K
21SPIBSPDR SER TRPORTFOLIO INTRMD · PORTFOLIO S&P500 · HLTH CR EQUIP · AEROSPACE DEF1.68%$1M26.6K
22CLXCLOROX CO DELhistory →COM1.55%$1M5.4K
23VPUVANGUARD WORLD FDSUTILITIES ETF · INF TECH ETF · CONSUM STP ETF · CONSUM DIS ETF1.53%$1M7.1K
24IBMINTERNATIONAL BUSINESS MACHShistory →COM1.23%$949,0007.9K
25HDHOME DEPOT INChistory →COM1.22%$943,0003.8K
26CALYCALLAWAY GOLF COhistory →COM1.05%$810,00046.2K
27MALVERN BANCORP INCCOM0.91%$701,00055.1K
28JNJJOHNSON & JOHNSONCOM0.83%$637,0004.5K
29VOVANGUARD INDEX FDSMID CAP ETF · REAL ESTATE ETF0.76%$588,0004.9K
30EWYISHARES INCMSCI STH KOR ETF · MSCI BRAZIL ETF0.74%$572,00013.9K
31KELKELLOGG COCOM0.70%$538,0008.1K
32MAMASTERCARD INCORPORATEDCL A0.69%$528,0001.8K
33BBNBLACKROCK TAX MUNICPAL BD TRSHS0.66%$511,00020.5K
34TAT&T INCCOM0.64%$495,00016.4K
35CCLCARNIVAL CORPUNIT 99/99/99990.60%$463,00028.2K
36KOCOCA COLA COCOM0.59%$451,00010.1K
37JBLUJETBLUE AWYS CORPCOM0.49%$378,00034.7K
38CHWYCHEWY INCCL A0.47%$363,0008.1K
39HONHONEYWELL INTL INCCOM0.46%$356,0002.5K
40BABAALIBABA GROUP HLDG LTDSPONSORED ADS0.42%$321,0001.5K
41VCITVANGUARD SCOTTSDALE FDSINT-TERM CORP0.41%$315,0003.3K
42GLDSPDR GOLD TRGOLD SHS0.39%$303,0001.8K
43LLYLILLY ELI & COCOM0.39%$300,0001.8K
44BACBK OF AMERICA CORPCOM0.36%$280,00011.8K
45ETSYETSY INCCOM0.34%$264,0002.5K
46VZVERIZON COMMUNICATIONS INCCOM0.32%$249,0004.5K
47FXHFIRST TR EXCHANGE TRADED FDHLTH CARE ALPH0.32%$246,0002.7K
48MGMMGM RESORTS INTERNATIONALCOM0.31%$240,00014.3K
49RHRHCOM0.30%$233,000935
50CVXCHEVRON CORP NEWCOM0.30%$230,0002.6K
51MRKMERCK & CO. INCCOM0.29%$226,0002.9K
52MKCMCCORMICK & CO INCCOM NON VTG0.27%$210,0001.2K
53IBNICICI BANK LIMITEDADR0.27%$208,00022.4K
54PEGPUBLIC SVC ENTERPRISE GRP INCOM0.27%$207,0004.2K
55VLYVALLEY NATL BANCORPCOM0.26%$203,00025.9K
56BSVVANGUARD BD INDEX FDSSHORT TRM BOND0.26%$202,0002.4K
57PHKPIMCO HIGH INCOME FDCOM SHS0.22%$167,00031.2K
58UNITED STATES STL CORP NEWCOM0.21%$164,00022.7K
59PFNPIMCO INCOME STRATEGY FD IICOM0.12%$93,00010.7K
60SVXYPROSHARES TR IISHT VIX ST TRM0.08%$63,0002.0K

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q3 2022$81M94Oct 28, 202213F-HRchanges · EDGAR ↗
Q2 2022$129M33Jul 19, 202213F-HRchanges · EDGAR ↗
Q1 2022$107M108May 4, 202213F-HRchanges · EDGAR ↗
Q4 2021$136M121Feb 16, 202213F-HRchanges · EDGAR ↗
Q3 2020$82M81Nov 9, 202013F-HRchanges · EDGAR ↗
Q2 2020$77M78Aug 4, 202013F-HRchanges · EDGAR ↗
Q1 2020$64M70May 7, 202013F-HRchanges · EDGAR ↗
Q4 2019$116M378Feb 3, 202013F-HRchanges · EDGAR ↗
Q3 2019$113M362Nov 7, 201913F-HRchanges · EDGAR ↗
Q2 2019$114M371Jul 31, 201913F-HRchanges · EDGAR ↗
Q1 2019$174M462Apr 8, 201913F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.