SEC 13F Intelligence

Managers / Q3 2022 · view latest →

Madden Advisory Services, Inc.

CIK 0001542284 · 5200 BELFORT ROAD, SUITE 410, JACKSONVILLE, FL, 32256 · (904) 296-1127

Reported Value
$125M
Q3 2022
Positions
77
Filings on Record
31
2019–present window
Filed
Nov 9, 2022
original filing

Summary

Madden Advisory Services, Inc. reported $125M in U.S.-listed holdings across 77 positions for Q3 2022.

Its largest position, Schwab Strategic Tr, represents 11.8% of the portfolio.

Compared with Q2 2022, the fund opened 1 new position and exited 3.

Portfolio Metrics

Turnover
+0.7%
vs prior filed quarter
Top-10 Concentration
+50.4%
share of reported value
Largest Position
+11.8%
Schwab Strategic Tr
New / Exited
1 / 3
positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q4 ’18: $166MQ4 ’18Q1 ’19: $187MQ2 ’19: $160MQ3 ’19: $140MQ4 ’19: $153MQ4 ’19Q1 ’20: $144MQ2 ’20: $96MQ3 ’20: $105MQ4 ’20: $119MQ4 ’20Q1 ’21: $128MQ2 ’21: $135MQ3 ’21: $140MQ4 ’21: $152MQ4 ’21Q1 ’22: $292MQ2 ’22: $132MQ3 ’22: $125MQ4 ’22: $134MQ4 ’22Q1 ’23: $142MQ2 ’23: $155MQ3 ’23: $158MQ4 ’23: $177MQ4 ’23Q1 ’24: $190MQ2 ’24: $197MQ3 ’24: $218MQ4 ’24: $215MQ4 ’24Q1 ’25: $215MQ2 ’25: $235MQ3 ’25: $258MQ4 ’25: $249MQ4 ’25Q1 ’26: $254Mfilingsflow.com

Portfolio Composition

By security type
ETP: 90.4%Other: 7.8%Common Stock: 1.0%REIT: 0.4%Closed-End Fund: 0.4%
  • ETP · 90.4% · $113M
  • Other · 7.8% · $10M
  • Common Stock · 1.0% · $1M
  • REIT · 0.4% · $499,000
  • Closed-End Fund · 0.4% · $496,000

Quarter-over-Quarter Changes full breakdown →

vs Q2 2022 (amended baseline)

IssuerMoveShare ΔShares nowValue ΔValue now
PEPPEPSICO INCNEW+1.3K1.3K+$218,000$218,000
SELECT SECTOR SPDR TRSOLD OUT−5.4K0−$219,000$0
ISHARES TRSOLD OUT−2.6K0−$210,000$0
SPDR SER TRSOLD OUT−4.0K0−$208,000$0
SCHWAB STRATEGIC TRADDED+3.4K16.7K+$154,000$1M
ISHARES TRTRIMMED−3.1K24.1K−$444,000$2M
GQ9SPDR GOLD TRTRIMMED−2572.0K−$71,000$313,000
VANGUARD SCOTTSDALE FDSADDED+1.9K19.7K+$110,000$1M

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q3 2022

20 positions
Export to Excel
#IssuerClass% PortfolioValue ↓Shares
1IBDPISHARES TRMSCI EAFE ETF · IBONDS DEC22 ETF · IBONDS DEC23 ETF · U.S. MED DVC ETF · CORE S&P SCP ETF · CORE US AGGBD ET · 0-5 YR TIPS ETF · TIPS BD ETF · IBONDS DEC24 ETF · CORE HIGH DV ETF · CORE S&P MCP ETF · 0-5YR HI YL CP · CORE S&P TTL STK25.77%$32M741.1K
2SCHWAB STRATEGIC TRUS BRD MKT ETF · US LRG CAP ETF · US MID-CAP ETF · US LCAP GR ETF · US REIT ETF · US DIVIDEND EQ · INTL EQTY ETF · EMRG MKTEQ ETF22.39%$28M689.2K
3VTVVANGUARD INDEX FDSS&P 500 ETF SHS · VALUE ETF · TOTAL STK MKT · SMALL CP ETF · GROWTH ETF14.75%$18M98.6K
4VDCVANGUARD WORLD FDSINF TECH ETF · CONSUM STP ETF · HEALTH CAR ETF · CONSUM DIS ETF · INDUSTRIAL ETF · UTILITIES ETF13.99%$18M77.4K
5SPDR S&P 500 ETF TRTR UNIT2.68%$3M9.4K
6IAU*ISHARES GOLD TRhistory →ISHARES NEW1.98%$2M78.7K
7SELECT SECTOR SPDR TRSBI CONS DISCR · TECHNOLOGY · SBI INT-INDS1.97%$2M22.1K
8VANECK ETF TRUSTIG FLOATING RATE1.70%$2M85.7K
9VANGUARD SCOTTSDALE FDSSHRT TRM CORP BD1.17%$1M19.7K
10VANGUARD SPECIALIZED FUNDSDIV APP ETF1.04%$1M9.7K
11FIRST TR EXCHANGE-TRADED FDFIRST TR ENH NEW0.90%$1M19.0K
12VANGUARD STAR FDSVG TL INTL STK F0.88%$1M24.1K
13ALPS ETF TRSECTR DIV DOGS0.56%$703,00015.6K
14PIMCO ETF TRINV GRD CRP BD0.55%$692,0007.6K
15FIDELITY COVINGTON TRUSTQLTY FCTOR ETF0.52%$646,00015.6K
16AAPLAPPLE INCCOM0.46%$578,0004.2K
17VANGUARD BD INDEX FDSSHORT TRM BOND0.45%$562,0007.5K
18NDQINVESCO QQQ TRUNIT SER 10.44%$548,0002.0K
19WELLWELLTOWER INCCOM0.40%$499,0007.8K
20SPROTT PHYSICAL GOLD & SILVETR UNIT0.40%$496,00031.9K

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q1 2026$254M108May 11, 202613F-HRchanges · EDGAR ↗
Q4 2025$249M105Feb 11, 202613F-HRchanges · EDGAR ↗
Q3 2025$258M107Oct 24, 202513F-HRchanges · EDGAR ↗
Q2 2025$235M100Jul 23, 202513F-HRchanges · EDGAR ↗
Q1 2025$215M101May 6, 202513F-HRchanges · EDGAR ↗
Q4 2024$215M99Feb 13, 202513F-HRchanges · EDGAR ↗
Q3 2024$218M100Oct 30, 202413F-HRchanges · EDGAR ↗
Q2 2024$197M93Aug 7, 202413F-HRchanges · EDGAR ↗
Q1 2024$190M92May 3, 202413F-HRchanges · EDGAR ↗
Q4 2023$177M90Feb 12, 202413F-HRchanges · EDGAR ↗
Q3 2023$158M81Nov 13, 202313F-HRchanges · EDGAR ↗
Q2 2023$155M82Aug 7, 202313F-HRchanges · EDGAR ↗
Q1 2023$142M80Apr 25, 202313F-HRchanges · EDGAR ↗
Q4 2022$134M77Feb 14, 202313F-HRchanges · EDGAR ↗
Q3 2022$125M77Nov 9, 202213F-HRchanges · EDGAR ↗
Q2 2022$132M79Jul 29, 202213F-HRchanges · EDGAR ↗
Q1 2022REVEALED$292M145Apr 18, 202213F-HRchanges · EDGAR ↗
Q4 2021$152M74Feb 8, 202213F-HRchanges · EDGAR ↗
Q3 2021$140M74Nov 12, 202113F-HRchanges · EDGAR ↗
Q2 2021$135M69Aug 10, 202113F-HRchanges · EDGAR ↗
Q1 2021$128M68May 4, 202113F-HRchanges · EDGAR ↗
Q4 2020$119M70Jan 28, 202113F-HRchanges · EDGAR ↗
Q3 2020$105M67Oct 30, 202013F-HRchanges · EDGAR ↗
Q2 2020$96M67Aug 10, 202013F-HRchanges · EDGAR ↗
Q1 2020$144M73May 11, 202013F-HRchanges · EDGAR ↗
Q4 2019$153M73Jan 27, 202013F-HRchanges · EDGAR ↗
Q3 2019$140M75Nov 1, 201913F-HRchanges · EDGAR ↗
Q2 2019$160M81Jul 22, 201913F-HRchanges · EDGAR ↗
Q1 2019$187M89Apr 16, 201913F-HRchanges · EDGAR ↗
Q4 2018$166M86Jan 23, 201913F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.