SEC 13F Intelligence

Managers / Q1 2026

Madden Advisory Services, Inc.

CIK 0001542284 · 5200 BELFORT ROAD, SUITE 410, JACKSONVILLE, FL, 32256 · (904) 296-1127

Reported Value
$254M
Q1 2026
Positions
108
Filings on Record
31
2019–present window
Filed
May 11, 2026
original filing

Summary

Madden Advisory Services, Inc. reported $254M in U.S.-listed holdings across 108 positions for Q1 2026.

Its largest position, Vanguard Index Fds, represents 7.7% of the portfolio.

Compared with Q4 2025, the fund opened 7 new positions and exited 4.

Portfolio Metrics

Turnover
+4.9%
vs prior filed quarter
Top-10 Concentration
+42.2%
share of reported value
Largest Position
+7.7%
Vanguard Index Fds
New / Exited
7 / 4
positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q4 ’18: $166MQ4 ’18Q1 ’19: $187MQ2 ’19: $160MQ3 ’19: $140MQ4 ’19: $153MQ4 ’19Q1 ’20: $144MQ2 ’20: $96MQ3 ’20: $105MQ4 ’20: $119MQ4 ’20Q1 ’21: $128MQ2 ’21: $135MQ3 ’21: $140MQ4 ’21: $152MQ4 ’21Q1 ’22: $292MQ2 ’22: $132MQ3 ’22: $125MQ4 ’22: $134MQ4 ’22Q1 ’23: $142MQ2 ’23: $155MQ3 ’23: $158MQ4 ’23: $177MQ4 ’23Q1 ’24: $190MQ2 ’24: $197MQ3 ’24: $218MQ4 ’24: $215MQ4 ’24Q1 ’25: $215MQ2 ’25: $235MQ3 ’25: $258MQ4 ’25: $249MQ4 ’25Q1 ’26: $254Mfilingsflow.com

Portfolio Composition

By security type
ETP: 98.7%Common Stock: 0.6%REIT: 0.4%Closed-End Fund: 0.3%
  • ETP · 98.7% · $251M
  • Common Stock · 0.6% · $2M
  • REIT · 0.4% · $1M
  • Closed-End Fund · 0.3% · $656,484

Quarter-over-Quarter Changes full breakdown →

vs Q4 2025 (amended baseline)

IssuerMoveShare ΔShares nowValue ΔValue now
ISHARES TRNEW+45.7K45.7K+$1M$1M
ISHARES TRNEW+19.7K19.7K+$438,173$438,173
ISHARES TRNEW+17.5K17.5K+$410,702$410,702
VDEVANGUARD WORLD FDNEW+2.2K2.2K+$379,131$379,131
ISHARES TRNEW+12.3K12.3K+$268,167$268,167
ISHARES TRNEW+10.7K10.7K+$248,243$248,243
JNJJOHNSON & JOHNSONNEW+931931+$227,519$227,519
VANGUARD WORLD FDADDED+12.4K17.9K+$1M$2M

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q1 2026

16 positions
Export to Excel
#IssuerClass% PortfolioValue ↓Shares
1ISHARES TRMSCI EAFE ETF · IBONDS DEC2026 · IBONDS 27 ETF · 0-5YR HI YL CP · CORE S&P SCP ETF · IBDS DEC28 ETF · 0-5 YR TIPS ETF · IBONDS DEC 29 · U.S. MED DVC ETF · TIPS BD ETF · CORE HIGH DV ETF · CORE S&P MCP ETF · EAFE VALUE ETF20.60%$52M1.27M
2SCHWAB STRATEGIC TRUS BRD MKT ETF · US LRG CAP ETF · US MID-CAP ETF · US LCAP GR ETF · 5 10YR CORP BD · US DIVIDEND EQ · US REIT ETF · EMRG MKTEQ ETF · INTL EQTY ETF17.94%$46M1.74M
3VDCVANGUARD WORLD FDINF TECH ETF · HEALTH CAR ETF · CONSUM STP ETF · CONSUM DIS ETF · UTILITIES ETF · INDUSTRIAL ETF · FINANCIALS ETF · COMM SRVC ETF15.46%$39M127.7K
4VTVVANGUARD INDEX FDSS&P 500 ETF SHS · VALUE ETF · TOTAL STK MKT · GROWTH ETF · SMALL CP ETF15.30%$39M117.5K
5IAU*ISHARES GOLD TRhistory →ISHARES NEW3.05%$8M87.8K
6VANGUARD STAR FDSVG TL INTL STK F2.25%$6M74.2K
7SELECT SECTOR SPDR TRSTATE STREET TEC · STATE STREET CON · STATE STREET IND2.18%$6M49.0K
8VANGUARD SCOTTSDALE FDSSHRT TRM CORP BD2.02%$5M64.8K
9STATE STR SPDR S&P 500 ETF TTR UNIT1.77%$4M6.9K
10NDQINVESCO QQQ TRhistory →UNIT SER 11.75%$4M7.7K
11VANGUARD SPECIALIZED FUNDSDIV APP ETF1.21%$3M14.3K
12FIDELITY COVINGTON TRUSTQLTY FCTOR ETF1.21%$3M42.3K
13VANECK ETF TRUSTIG FLOATING RATE1.17%$3M116.4K
14INVESCO EXCHANGE TRADED FD TS&P500 EQL WGT0.52%$1M6.9K
15VANGUARD INTL EQUITY INDEX FFTSE EMR MKT ETF0.50%$1M23.6K
16VANGUARD BD INDEX FDSTOTAL BND MRKT0.45%$1M15.4K

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q1 2026$254M108May 11, 202613F-HRchanges · EDGAR ↗
Q4 2025$249M105Feb 11, 202613F-HRchanges · EDGAR ↗
Q3 2025$258M107Oct 24, 202513F-HRchanges · EDGAR ↗
Q2 2025$235M100Jul 23, 202513F-HRchanges · EDGAR ↗
Q1 2025$215M101May 6, 202513F-HRchanges · EDGAR ↗
Q4 2024$215M99Feb 13, 202513F-HRchanges · EDGAR ↗
Q3 2024$218M100Oct 30, 202413F-HRchanges · EDGAR ↗
Q2 2024$197M93Aug 7, 202413F-HRchanges · EDGAR ↗
Q1 2024$190M92May 3, 202413F-HRchanges · EDGAR ↗
Q4 2023$177M90Feb 12, 202413F-HRchanges · EDGAR ↗
Q3 2023$158M81Nov 13, 202313F-HRchanges · EDGAR ↗
Q2 2023$155M82Aug 7, 202313F-HRchanges · EDGAR ↗
Q1 2023$142M80Apr 25, 202313F-HRchanges · EDGAR ↗
Q4 2022$134M77Feb 14, 202313F-HRchanges · EDGAR ↗
Q3 2022$125M77Nov 9, 202213F-HRchanges · EDGAR ↗
Q2 2022$132M79Jul 29, 202213F-HRchanges · EDGAR ↗
Q1 2022REVEALED$292M145Apr 18, 202213F-HRchanges · EDGAR ↗
Q4 2021$152M74Feb 8, 202213F-HRchanges · EDGAR ↗
Q3 2021$140M74Nov 12, 202113F-HRchanges · EDGAR ↗
Q2 2021$135M69Aug 10, 202113F-HRchanges · EDGAR ↗
Q1 2021$128M68May 4, 202113F-HRchanges · EDGAR ↗
Q4 2020$119M70Jan 28, 202113F-HRchanges · EDGAR ↗
Q3 2020$105M67Oct 30, 202013F-HRchanges · EDGAR ↗
Q2 2020$96M67Aug 10, 202013F-HRchanges · EDGAR ↗
Q1 2020$144M73May 11, 202013F-HRchanges · EDGAR ↗
Q4 2019$153M73Jan 27, 202013F-HRchanges · EDGAR ↗
Q3 2019$140M75Nov 1, 201913F-HRchanges · EDGAR ↗
Q2 2019$160M81Jul 22, 201913F-HRchanges · EDGAR ↗
Q1 2019$187M89Apr 16, 201913F-HRchanges · EDGAR ↗
Q4 2018$166M86Jan 23, 201913F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.