Managers / Q2 2019 · view latest →
Madden Advisory Services, Inc.
CIK 0001542284 · 5200 BELFORT ROAD, SUITE 410, JACKSONVILLE, FL, 32256 · (904) 296-1127
Summary
Madden Advisory Services, Inc. reported $160M in U.S.-listed holdings across 81 positions for Q2 2019.
Its largest position, NDQ, represents 7.0% of the portfolio.
Compared with Q1 2019, the fund opened 1 new position and exited 9.
Portfolio Metrics
Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.
Reported Value by Quarter
Portfolio Composition
- ETP · 97.2% · $156M
- REIT · 1.1% · $2M
- Closed-End Fund · 0.8% · $1M
- Common Stock · 0.6% · $937,000
- Other · 0.3% · $544,000
Quarter-over-Quarter Changes full breakdown →
vs Q1 2019 (amended baseline)
| Issuer | Move | Share Δ | Shares now | Value Δ | Value now |
|---|---|---|---|---|---|
| JNJJOHNSON & JOHNSON | NEW | +3.9K | 3.9K | +$537,000 | $537,000 |
| INVESCO TECHNOLOGY MOMENTUM | SOLD OUT | −16.0K | 0 | −$1M | $0 |
| VANGUARD WHITEHALL FUNDS INC | SOLD OUT | −5.2K | 0 | −$442,000 | $0 |
| SPDR SERIES TRUST | SOLD OUT | −10.4K | 0 | −$432,000 | $0 |
| CSXC S X CORP | SOLD OUT | −4.3K | 0 | −$322,000 | $0 |
| SPDR SERIES TRUST | SOLD OUT | −6.1K | 0 | −$219,000 | $0 |
| ISHARES TR | SOLD OUT | −6.1K | 0 | −$218,000 | $0 |
| POWERSHS DYNAMIC | SOLD OUT | −6.5K | 0 | −$217,000 | $0 |
Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.
Holdings — Q2 2019
| # | Issuer | Class | % Portfolio | Value ↓ | Shares |
|---|---|---|---|---|---|
| 1 | AOKISHARES TR | CONSER ALLOC ETF · CORE S&P SCP ETF · RUS MID CAP ETF · 0-5 YR TIPS ETF · TIPS BD ETF · MIN VOL EAFE ETF · CORE S&P MCP ETF · GLOBAL ENERG ETF · SELECT DIVID ETF · U.S. UTILITS ETF · 0-5YR HI YL CP · COHEN STEER REIT · NASDAQ BIOTECH · U.S. CNSM GD ETF | 22.69% | $36M | 567.1K |
| 2 | SCHWAB STRATEGIC TR | US BRD MKT ETF · US LCAP GR ETF · US SML CAP ETF · US MID-CAP ETF · INTL EQTY ETF · US LRG CAP ETF · US REIT ETF · EMRG MKTEQ ETF | 20.20% | $32M | 578.1K |
| 3 | VDCVANGUARD WORLD FUNDS | INF TECH ETF · HEALTH CAR ETF · CONSUM STP ETF · MATERIALS ETF | 13.91% | $22M | 126.6K |
| 4 | IYFISHARES | RUS 1000 ETF · U.S. FINLS ETF · MODERT ALLOC ETF · U.S. TECH ETF · MRGSTR SM CP GR · RUS 1000 VAL ETF | 8.69% | $14M | 145.8K |
| 5 | NDQPOWERSHS QQQ TRUSThistory → | UNIT SER 1 | 6.99% | $11M | 60.0K |
| 6 | VANGUARD WORLD FDS | FINANCIALS ETF · INDUSTRIAL ETF · CONSUM DIS ETF | 4.40% | $7M | 68.4K |
| 7 | XLESELECT SECTOR SPDR TR | ENERGY · SBI INT-INDS · TECHNOLOGY · SBI CONS DISCR | 3.61% | $6M | 76.5K |
| 8 | ALPS ETF TR | SECTR DIV DOGS | 2.53% | $4M | 93.1K |
| 9 | VTVVANGUARD INDEX FDS | VALUE ETF · S&P 500 ETF SHS | 1.96% | $3M | 21.9K |
| 10 | IAUUSDISHARES GOLD TRUSThistory → | ISHARES | 1.48% | $2M | 175.4K |
| 11 | SPDR DOW JONES INDL AVG | UT SER 1 | 1.29% | $2M | 7.8K |
| 12 | WELLWelltower, Inchistory → | COM | 1.07% | $2M | 21.0K |
| 13 | VANGUARD SPECIALIZED PORT | DIV APP ETF | 0.94% | $2M | 13.1K |
| 14 | SPROTT PHYSICAL GOLD & SILVER | TR UNIT | 0.76% | $1M | 92.0K |
| 15 | FIRST TR EXCHANGE TRADED FD | CONSUMR STAPLE | 0.68% | $1M | 23.8K |
| 16 | INVESCO DYNAMIC LARGE CAP VALUE | DYNMC LRG VALU | 0.60% | $957,000 | 26.0K |
Filing History
| Quarter | Reported Value | Positions | Filed | Type | Links |
|---|---|---|---|---|---|
| Q1 2026 | $254M | 108 | May 11, 2026 | 13F-HR | changes · EDGAR ↗ |
| Q4 2025 | $249M | 105 | Feb 11, 2026 | 13F-HR | changes · EDGAR ↗ |
| Q3 2025 | $258M | 107 | Oct 24, 2025 | 13F-HR | changes · EDGAR ↗ |
| Q2 2025 | $235M | 100 | Jul 23, 2025 | 13F-HR | changes · EDGAR ↗ |
| Q1 2025 | $215M | 101 | May 6, 2025 | 13F-HR | changes · EDGAR ↗ |
| Q4 2024 | $215M | 99 | Feb 13, 2025 | 13F-HR | changes · EDGAR ↗ |
| Q3 2024 | $218M | 100 | Oct 30, 2024 | 13F-HR | changes · EDGAR ↗ |
| Q2 2024 | $197M | 93 | Aug 7, 2024 | 13F-HR | changes · EDGAR ↗ |
| Q1 2024 | $190M | 92 | May 3, 2024 | 13F-HR | changes · EDGAR ↗ |
| Q4 2023 | $177M | 90 | Feb 12, 2024 | 13F-HR | changes · EDGAR ↗ |
| Q3 2023 | $158M | 81 | Nov 13, 2023 | 13F-HR | changes · EDGAR ↗ |
| Q2 2023 | $155M | 82 | Aug 7, 2023 | 13F-HR | changes · EDGAR ↗ |
| Q1 2023 | $142M | 80 | Apr 25, 2023 | 13F-HR | changes · EDGAR ↗ |
| Q4 2022 | $134M | 77 | Feb 14, 2023 | 13F-HR | changes · EDGAR ↗ |
| Q3 2022 | $125M | 77 | Nov 9, 2022 | 13F-HR | changes · EDGAR ↗ |
| Q2 2022 | $132M | 79 | Jul 29, 2022 | 13F-HR | changes · EDGAR ↗ |
| Q1 2022REVEALED | $292M | 145 | Apr 18, 2022 | 13F-HR | changes · EDGAR ↗ |
| Q4 2021 | $152M | 74 | Feb 8, 2022 | 13F-HR | changes · EDGAR ↗ |
| Q3 2021 | $140M | 74 | Nov 12, 2021 | 13F-HR | changes · EDGAR ↗ |
| Q2 2021 | $135M | 69 | Aug 10, 2021 | 13F-HR | changes · EDGAR ↗ |
| Q1 2021 | $128M | 68 | May 4, 2021 | 13F-HR | changes · EDGAR ↗ |
| Q4 2020 | $119M | 70 | Jan 28, 2021 | 13F-HR | changes · EDGAR ↗ |
| Q3 2020 | $105M | 67 | Oct 30, 2020 | 13F-HR | changes · EDGAR ↗ |
| Q2 2020 | $96M | 67 | Aug 10, 2020 | 13F-HR | changes · EDGAR ↗ |
| Q1 2020 | $144M | 73 | May 11, 2020 | 13F-HR | changes · EDGAR ↗ |
| Q4 2019 | $153M | 73 | Jan 27, 2020 | 13F-HR | changes · EDGAR ↗ |
| Q3 2019 | $140M | 75 | Nov 1, 2019 | 13F-HR | changes · EDGAR ↗ |
| Q2 2019 | $160M | 81 | Jul 22, 2019 | 13F-HR | changes · EDGAR ↗ |
| Q1 2019 | $187M | 89 | Apr 16, 2019 | 13F-HR | changes · EDGAR ↗ |
| Q4 2018 | $166M | 86 | Jan 23, 2019 | 13F-HR | changes · EDGAR ↗ |
13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.