SEC 13F Intelligence

Managers / Q2 2024 · view latest →

First Personal Financial Services

CIK 0001633869 · 2150 PARK DR., CHARLOTTE, NC, 28204 · 9805853390

Reported Value
$442M
Q2 2024
Positions
360
Filings on Record
23
2019–present window
Filed
Jul 30, 2024
original filing

Summary

First Personal Financial Services reported $442M in U.S.-listed holdings across 360 positions for Q2 2024.

Its largest position, IVV, represents 9.3% of the portfolio.

Compared with Q1 2024, the fund opened 15 new positions and exited 18.

Portfolio Metrics

Turnover
+3.8%
vs prior filed quarter
Top-10 Concentration
+35.6%
share of reported value
Largest Position
+9.3%
Ishares Tr
New / Exited
15 / 18
positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded, with multiple share classes and repeated sub-manager rows for the same issuer combined into one position — the same rule the holdings table uses by default. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q1 ’19: $328MQ1 ’19Q2 ’19: $350MQ3 ’19: $322MQ4 ’19: $308MQ4 ’19Q1 ’20: $259MQ2 ’20: $293MQ3 ’20: $314MQ3 ’20Q4 ’20: $351MQ1 ’21: $366MQ2 ’21: $392MQ2 ’21Q3 ’21: $402MQ4 ’21: $447MQ1 ’22: $429MQ1 ’22Q2 ’22: $357MQ3 ’22: $344MQ4 ’22: $369MQ4 ’22Q1 ’23: $386MQ2 ’23: $403MQ3 ’23: $384MQ3 ’23Q4 ’23: $411MQ1 ’24: $431MQ2 ’24: $442MQ2 ’24Q3 ’24: $473Mfilingsflow.com

Portfolio Composition

By security type
Common Stock: 68.3%ETP: 19.7%ADR: 5.6%REIT: 4.0%Other: 2.2%Other: 0.2%
  • Common Stock · 68.3% · $302M
  • ETP · 19.7% · $87M
  • ADR · 5.6% · $25M
  • REIT · 4.0% · $17M
  • Other · 2.2% · $10M
  • Other · 0.2% · $883,638

Quarter-over-Quarter Changes full breakdown →

vs Q1 2024 (amended baseline)

IssuerMoveShare ΔShares nowValue ΔValue now
BRK/ABERKSHIRE HATHAWAY INC DELNEW+44+$2M$2M
BLKBBLACKBAUD INCNEW+13.2K13.2K+$1M$1M
SGOVISHARES TRNEW+7.3K7.3K+$735,788$735,788
LHLABCORP HOLDINGS INCNEW+2.7K2.7K+$554,769$554,769
ABFLTRIMTABS ETF TRNEW+1.9K1.9K+$115,261$115,261
XLGINVESCO EXCHANGE TRADED FD TNEW+2.1K2.1K+$96,670$96,670
QQQINVESCO QQQ TRNEW+190190+$91,031$91,031
SNPSSYNOPSYS INCNEW+130130+$77,358$77,358

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q2 2024

284 positions (from 360 filing rows — )
#IssuerClass% PortfolioValueShares
1IVVISHARES TRCORE S&P500 ETF · CORE S&P MCP ETF · S&P MC 400GR ETF · TIPS BD ETF · ISHS 5-10YR INVT · S&P 500 GRWT ETF · 0-3 MNTH TREASRY · ISHS 1-5YR INVS · CONSER ALLOC ETF · MSCI USA ESG SLC · U.S. TECH ETF · RUS MID CAP ETF · CORE S&P TTL STK · RUS 1000 GRW ETF · RUS 1000 VAL ETF · ISHARES BIOTECH · RUSSELL 2000 ETF · CORE HIGH DV ETF · CORE S&P SCP ETF · CORE MSCI EAFE · SELECT DIVID ETF · MSCI USA MIN VOL · MSCI USA QLT FCT · US HLTHCARE ETF · MBS ETF · CORE DIV GRWTH · MRGSTR MD CP VAL · MRGSTR MD CP GRW · CORE S&P US GWT · CORE S&P US VLU · U.S. FINLS ETF · IBOXX INV CP ETF · 20 YR TR BD ETF · US TREAS BD ETF · USD INV GRDE ETF · IBOXX HI YD ETF9.31%$41M432.6K
2GOOGLALPHABET INCCAP STK CL A · CAP STK CL C4.04%$18M97.9K
3MSFTMICROSOFT CORPhistory →COM3.93%$17M38.9K
4WMWASTE MGMT INC DELhistory →COM3.25%$14M67.3K
5ACNACCENTURE PLC IRELANDhistory →SHS CLASS A3.04%$13M44.3K
6PGPROCTER AND GAMBLE COhistory →COM2.49%$11M66.7K
7AKXANSYS INChistory →COM2.42%$11M33.2K
8NUENUCOR CORPhistory →COM2.37%$10M66.3K
9TMOTHERMO FISHER SCIENTIFIC INChistory →COM2.37%$10M18.9K
10TSMTAIWAN SEMICONDUCTOR MFG LTDhistory →SPONSORED ADS2.36%$10M60.1K
11AWKAMERICAN WTR WKS CO INC NEWhistory →COM2.29%$10M78.3K
12BMIBADGER METER INChistory →COM2.27%$10M53.9K
13DEDEERE & COhistory →COM2.25%$10M26.7K
14UNILEVER PLCSPON ADR NEW2.20%$10M177.3K
15NOBLPROSHARES TRS&P 500 DV ARIST · ULTRASHRT S&P5002.16%$10M100.7K
16ORCLORACLE CORPhistory →COM2.15%$9M67.2K
17EWLISHARES INCMSCI SWITZERLAND · CORE MSCI EMKT · MSCI FRANCE ETF2.12%$9M194.2K
18PSAPUBLIC STORAGE OPER COhistory →COM2.08%$9M31.9K
19CLCOLGATE PALMOLIVE COhistory →COM2.04%$9M93.2K
20MKCMCCORMICK & CO INChistory →COM NON VTG2.04%$9M127.4K
21VDCVANGUARD WORLD FDCONSUM STP ETF · UTILITIES ETF · ENERGY ETF · MEGA CAP VAL ETF · HEALTH CAR ETF · INF TECH ETF1.83%$8M42.4K
22COSTCOSTCO WHSL CORP NEWhistory →COM1.76%$8M9.2K
23AAPLAPPLE INChistory →COM1.71%$8M36.0K
24JPMJPMORGAN CHASE & CO.history →COM1.68%$7M36.8K
25EQIXEQUINIX INChistory →COM1.66%$7M9.7K
26WMTWALMART INChistory →COM1.65%$7M107.6K
27SBUXSTARBUCKS CORPhistory →COM1.40%$6M79.4K
28SPDR INDEX SHS FDSMSCI ACWI EXUS1.32%$6M206.7K
29KMBKIMBERLY-CLARK CORPhistory →COM1.32%$6M42.1K
30PEPPEPSICO INChistory →COM1.31%$6M35.2K
31AMGNAMGEN INChistory →COM1.25%$6M17.7K
32BRK/BBERKSHIRE HATHAWAY INC DELCL B NEW · CL A1.25%$6M7.5K
33EAELECTRONIC ARTS INChistory →COM1.21%$5M38.3K
34DEODIAGEO PLChistory →SPON ADR NEW1.16%$5M40.6K
35EXMOCEXXON MOBIL CORPhistory →COM1.11%$5M42.5K
36INFYINFOSYS LTDhistory →SPONSORED ADR1.08%$5M255.7K
37CLXCLOROX CO DELhistory →COM1.04%$5M33.7K
38SOSOUTHERN COCOM0.98%$4M56.0K
39VZVERIZON COMMUNICATIONS INCCOM0.85%$4M90.8K
40SCHGSCHWAB STRATEGIC TRUS LCAP GR ETF · US DIVIDEND EQ · SHT TM US TRES0.84%$4M37.3K
41TGTTARGET CORPCOM0.82%$4M24.5K
42MCDMCDONALDS CORPCOM0.78%$3M13.5K
43CSCOCISCO SYS INCCOM0.76%$3M71.1K
44INTUINTUITCOM0.73%$3M4.9K
45VNQVANGUARD INDEX FDSREAL ESTATE ETF · LARGE CAP ETF · TOTAL STK MKT · GROWTH ETF · MID CAP ETF · VALUE ETF · SMALL CP ETF · SML CP GRW ETF · SM CP VAL ETF0.71%$3M30.4K
46BNDVANGUARD BD INDEX FDSTOTAL BND MRKT · INTERMED TERM · SHORT TRM BOND0.66%$3M40.2K
47SONYSONY GROUP CORPSPONSORED ADR0.55%$2M28.8K
48INTCINTEL CORPCOM0.55%$2M78.6K
49CTSHCOGNIZANT TECHNOLOGY SOLUTIOCL A0.54%$2M34.9K
50NEMNEWMONT CORPCOM0.46%$2M49.1K
51FDSFACTSET RESH SYS INCCOM0.46%$2M5.0K
52VVISA INCCOM CL A0.45%$2M7.6K
53BKHBLACK HILLS CORPCOM0.43%$2M34.8K
54DUKDUKE ENERGY CORP NEWCOM NEW0.42%$2M18.5K
55MMM3M COCOM0.39%$2M16.9K
56WTRGESSENTIAL UTILS INCCOM0.38%$2M45.0K
57KOCOCA COLA COCOM0.35%$2M24.1K
58SPYSPDR S&P 500 ETF TRTR UNIT0.33%$1M2.7K
59BLKBBLACKBAUD INCCOM0.23%$1M13.2K
60NEENEXTERA ENERGY INCCOM0.23%$1M14.2K
61JNJJOHNSON & JOHNSONCOM0.22%$994,1816.8K
62HAEHAEMONETICS CORP MASSCOM0.20%$893,31910.8K
63CHRWC H ROBINSON WORLDWIDE INCCOM NEW0.19%$845,8649.6K
64XNEAXNUVEEN AMT FREE QLTY MUN INCCOM0.18%$817,99271.4K
65KHCKRAFT HEINZ COCOM0.18%$785,29924.4K
66MCKMCKESSON CORPCOM0.18%$784,3661.3K
67SKMSK TELECOM LTDSPONSORED ADR0.17%$770,20436.8K
68ABEVAMBEV SASPONSORED ADR0.17%$753,552367.6K
69AMZNAMAZON COM INCCOM0.16%$687,0043.6K
70SPHDINVESCO EXCH TRADED FD TR IIS&P500 HDL VOL · S&P MIDCP LOW · S&P500 LOW VOL · S&P SMLCP LOW · NATL AMT MUNI · SOLAR ETF · PFD ETF0.15%$679,02715.0K
71IBMINTERNATIONAL BUSINESS MACHSCOM0.13%$588,7223.4K
72CNICANADIAN NATL RY COCOM0.13%$561,9454.8K
73LHLABCORP HOLDINGS INCCOM SHS0.13%$554,7692.7K
74WATWATERS CORPCOM0.12%$549,1981.9K
75TTTRANE TECHNOLOGIES PLCSHS0.12%$530,9601.6K
76LOWLOWES COS INCCOM0.12%$515,4362.3K
77VIGVANGUARD SPECIALIZED FUNDSDIV APP ETF0.11%$477,9162.6K
78CVXCHEVRON CORP NEWCOM0.10%$441,7312.8K
79MRKMERCK & CO INCCOM0.10%$436,2723.5K
80MARMARRIOTT INTL INC NEWCL A0.10%$435,1861.8K
81PCHPOTLATCHDELTIC CORPORATIONCOM0.09%$418,36210.6K
82ADBEADOBE INCCOM0.09%$407,211733
83NVSNOVARTIS AGSPONSORED ADR0.09%$396,0323.7K
84ABTABBOTT LABSCOM0.09%$376,8823.6K
85HONHONEYWELL INTL INCCOM0.08%$367,9301.7K
86DISDISNEY WALT COCOM0.08%$363,4023.7K
87AXPAMERICAN EXPRESS COCOM0.08%$347,3251.5K
88RYROYAL BK CDACOM0.07%$324,1403.0K
89NPKNATIONAL PRESTO INDS INCCOM0.07%$300,5194.0K
90AZOAUTOZONE INCCOM0.06%$281,59095
91UNPUNION PAC CORPCOM0.06%$279,8841.2K
92UNHUNITEDHEALTH GROUP INCCOM0.06%$269,908530
93ORLYOREILLY AUTOMOTIVE INCCOM0.06%$264,015250
94EMREMERSON ELEC COCOM0.05%$241,3612.2K
95QCOMQUALCOMM INCCOM0.05%$238,6181.2K
96FCXFREEPORT-MCMORAN INCCL B0.05%$234,5934.8K
97WFCWELLS FARGO CO NEWCOM0.05%$233,5813.9K
98XLGINVESCO EXCHANGE TRADED FD TS&P 500 TOP 50 · FTSE RAFI 1000 · LARGE CAP VALUE · S&P500 EQL WGT0.05%$232,5515.3K
99PGRPROGRESSIVE CORPCOM0.05%$227,6511.1K
100LLYELI LILLY & COCOM0.05%$218,197241

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q3 2024$473M571Nov 1, 202413F-HRchanges · EDGAR ↗
Q2 2024$442M360Jul 30, 202413F-HRchanges · EDGAR ↗
Q1 2024$431M363Apr 26, 202413F-HRchanges · EDGAR ↗
Q4 2023$411M386Jan 29, 202413F-HRchanges · EDGAR ↗
Q3 2023$384M390Oct 19, 202313F-HRchanges · EDGAR ↗
Q2 2023$403M382Jul 28, 202313F-HRchanges · EDGAR ↗
Q1 2023$386M406Apr 24, 202313F-HRchanges · EDGAR ↗
Q4 2022$369M395Jan 27, 202313F-HRchanges · EDGAR ↗
Q3 2022$344M441Oct 27, 202213F-HRchanges · EDGAR ↗
Q2 2022$357M341Jul 25, 202213F-HRchanges · EDGAR ↗
Q1 2022$429M335May 2, 202213F-HRchanges · EDGAR ↗
Q4 2021$447M357Feb 4, 202213F-HRchanges · EDGAR ↗
Q3 2021$402M316Nov 4, 202113F-HRchanges · EDGAR ↗
Q2 2021$392M322Aug 2, 202113F-HRchanges · EDGAR ↗
Q1 2021$366M306Apr 29, 202113F-HRchanges · EDGAR ↗
Q4 2020$351M318Feb 1, 202113F-HRchanges · EDGAR ↗
Q3 2020$314M291Nov 2, 202013F-HRchanges · EDGAR ↗
Q2 2020$293M304Aug 3, 202013F-HRchanges · EDGAR ↗
Q1 2020$259M297Apr 22, 202013F-HRchanges · EDGAR ↗
Q4 2019$308M549Jan 24, 202013F-HRchanges · EDGAR ↗
Q3 2019$322M555Oct 15, 201913F-HRchanges · EDGAR ↗
Q2 2019$350M822Jul 29, 201913F-HRchanges · EDGAR ↗
Q1 2019$328M701Apr 22, 201913F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.