SEC 13F Intelligence

Managers / Q2 2021 · view latest →

First Personal Financial Services

CIK 0001633869 · 2150 PARK DR., CHARLOTTE, NC, 28204 · 9805853390

Reported Value
$392M
Q2 2021
Positions
322
Filings on Record
24
2019–present window
Filed
Aug 2, 2021
original filing

Summary

First Personal Financial Services reported $392M in U.S.-listed holdings across 322 positions for Q2 2021.

Its largest position, IVV, represents 11.3% of the portfolio.

Compared with Q1 2021, the fund opened 20 new positions and exited 4.

Portfolio Metrics

Turnover
+1.1%
vs prior filed quarter
Top-10 Concentration
+36.6%
share of reported value
Largest Position
+11.3%
Ishares Tr
New / Exited
20 / 4
positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded, with multiple share classes and repeated sub-manager rows for the same issuer combined into one position — the same rule the holdings table uses by default. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q4 ’18: $290MQ4 ’18Q1 ’19: $328MQ2 ’19: $350MQ3 ’19: $322MQ3 ’19Q4 ’19: $308MQ1 ’20: $259MQ2 ’20: $293MQ2 ’20Q3 ’20: $314MQ4 ’20: $351MQ1 ’21: $366MQ1 ’21Q2 ’21: $392MQ3 ’21: $402MQ4 ’21: $447MQ4 ’21Q1 ’22: $429MQ2 ’22: $357MQ3 ’22: $344MQ3 ’22Q4 ’22: $369MQ1 ’23: $386MQ2 ’23: $403MQ2 ’23Q3 ’23: $384MQ4 ’23: $411MQ1 ’24: $431MQ1 ’24Q2 ’24: $442MQ3 ’24: $473Mfilingsflow.com

Portfolio Composition

By security type
Common Stock: 64.2%ETP: 24.1%ADR: 5.2%REIT: 4.0%Other: 2.5%Other: 0.0%
  • Common Stock · 64.2% · $251M
  • ETP · 24.1% · $94M
  • ADR · 5.2% · $21M
  • REIT · 4.0% · $16M
  • Other · 2.5% · $10M
  • Other · 0.0% · $109,000

Quarter-over-Quarter Changes full breakdown →

vs Q1 2021 (amended baseline)

IssuerMoveShare ΔShares nowValue ΔValue now
SHWSHERWIN WILLIAMS CONEW+4.3K4.3K+$1M$1M
XLKSELECT SECTOR SPDR TRNEW+763763+$113,000$113,000
VHTVANGUARD WORLD FDSNEW+356356+$88,000$88,000
XLFSELECT SECTOR SPDR TRNEW+2.0K2.0K+$73,000$73,000
XLISELECT SECTOR SPDR TRNEW+547547+$56,000$56,000
ITOTISHARES TRNEW+564564+$56,000$56,000
VCRVANGUARD WORLD FDSNEW+167167+$52,000$52,000
XLPSELECT SECTOR SPDR TRNEW+572572+$40,000$40,000

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q2 2021

267 positions
#IssuerClass% PortfolioValueShares
1IVVISHARES TRCORE S&P500 ETF · CORE S&P MCP ETF · S&P MC 400GR ETF · ISHS 5-10YR INVT · TIPS BD ETF · S&P 500 GRWT ETF · ISHS 1-5YR INVS · CONSER ALLOC ETF · MSCI USA ESG SLC · RUS MID CAP ETF · RUS 1000 VAL ETF · RUS 1000 GRW ETF · RUSSELL 2000 ETF · ISHARES BIOTECH · CORE MSCI EAFE · U.S. TECH ETF · MSCI USA QLT FCT · SELECT DIVID ETF · CORE S&P TTL STK · CORE S&P SCP ETF · US HLTHCARE ETF · US HOME CONS ETF · U.S. FINLS ETF11.29%$44M332.3K
2GOOGLALPHABET INCCAP STK CL A · CAP STK CL C3.65%$14M5.8K
3ACNACCENTURE PLC IRELANDhistory →SHS CLASS A3.15%$12M41.8K
4DEDEERE & COhistory →COM3.12%$12M34.6K
5AKXANSYS INChistory →COM2.84%$11M32.1K
6NOBLPROSHARES TRS&P 500 DV ARIST · ULTRASHRT S&P5002.84%$11M153.9K
7MSFTMICROSOFT CORPhistory →COM2.66%$10M38.4K
8NUENUCOR CORPhistory →COM2.45%$10M99.9K
9AWKAMERICAN WTR WKS CO INC NEWhistory →COM2.30%$9M58.4K
10WMWASTE MGMT INC DELhistory →COM2.29%$9M64.0K
11MKCMCCORMICK & CO INChistory →COM NON VTG2.19%$9M96.9K
12PGPROCTER AND GAMBLE COhistory →COM2.18%$9M63.2K
13PSAPUBLIC STORAGEhistory →COM2.18%$9M28.3K
14EWLISHARES INCMSCI SWITZERLAND · MSCI CDA ETF · MSCI BRAZIL ETF2.13%$8M171.3K
15UNILEVER PLCSPON ADR NEW2.09%$8M139.8K
16SBUXSTARBUCKS CORPhistory →COM1.88%$7M65.7K
17DEODIAGEO PLChistory →SPON ADR NEW1.76%$7M35.9K
18VDCVANGUARD WORLD FDSCONSUM STP ETF · UTILITIES ETF · ENERGY ETF · HEALTH CAR ETF · CONSUM DIS ETF · INF TECH ETF1.72%$7M40.1K
19ORCLORACLE CORPhistory →COM1.72%$7M86.5K
20WMTWALMART INChistory →COM1.69%$7M47.0K
21TSMTAIWAN SEMICONDUCTOR MFG LTDhistory →SPONSORED ADS1.68%$7M54.6K
22CLCOLGATE PALMOLIVE COhistory →COM1.67%$7M80.4K
23TMOTHERMO FISHER SCIENTIFIC INChistory →COM1.67%$7M12.9K
24PFEPFIZER INChistory →COM1.60%$6M159.6K
25TGTTARGET CORPhistory →COM1.59%$6M25.7K
26SPDR INDEX SHS FDSMSCI ACWI EXUS1.59%$6M205.7K
27BMIBADGER METER INChistory →COM1.47%$6M58.5K
28SCHGSCHWAB STRATEGIC TRUS LCAP GR ETF · US DIVIDEND EQ · SCHWB FDT INT SC1.40%$5M39.4K
29EQIXEQUINIX INChistory →COM1.33%$5M6.5K
30INFYINFOSYS LTDhistory →SPONSORED ADR1.29%$5M238.7K
31PEPPEPSICO INChistory →COM1.24%$5M32.8K
32JPMJPMORGAN CHASE & COhistory →COM1.21%$5M30.4K
33CTSHCOGNIZANT TECHNOLOGY SOLUTIOhistory →CL A1.20%$5M67.9K
34MCDMCDONALDS CORPhistory →COM1.19%$5M20.3K
35AAPLAPPLE INChistory →COM1.18%$5M33.6K
36COSTCOSTCO WHSL CORP NEWhistory →COM1.15%$5M11.4K
37CLXCLOROX CO DELhistory →COM1.13%$4M24.7K
38EAELECTRONIC ARTS INChistory →COM1.08%$4M29.5K
39VZVERIZON COMMUNICATIONS INChistory →COM1.07%$4M74.9K
40BNDVANGUARD BD INDEX FDSTOTAL BND MRKT · INTERMED TERM · SHORT TRM BOND1.06%$4M48.1K
41VNQVANGUARD INDEX FDSREAL ESTATE ETF · LARGE CAP ETF · SMALL CP ETF · MID CAP ETF · TOTAL STK MKT · MCAP GR IDXVIP1.04%$4M37.3K
42CSCOCISCO SYS INCCOM0.98%$4M72.3K
43CALMCAL MAINE FOODS INCCOM NEW0.84%$3M91.1K
44ACTIVISION BLIZZARD INCCOM0.82%$3M33.7K
45INTCINTEL CORPCOM0.66%$3M45.7K
46DAKTDAKTRONICS INCCOM0.56%$2M332.6K
47FDSFACTSET RESH SYS INCCOM0.52%$2M6.1K
48EXMOCEXXON MOBIL CORPCOM0.45%$2M27.8K
49WTRGESSENTIAL UTILS INCCOM0.44%$2M37.9K
50KOCOCA COLA COCOM0.44%$2M31.5K
51VVISA INCCOM CL A0.44%$2M7.3K
52PWVINVESCO EXCHANGE TRADED FD TDYNMC LRG VALU · FTSE RAFI 1000 · S&P500 EQL WGT0.40%$2M32.7K
53FCXFREEPORT-MCMORAN INCCL B0.38%$1M39.6K
54BRK/BBERKSHIRE HATHAWAY INC DELCL B NEW0.34%$1M4.7K
55CERNER CORPCOM0.32%$1M16.0K
56VNOVORNADO RLTY TRSH BEN INT0.32%$1M26.7K
57SHWSHERWIN WILLIAMS COCOM0.30%$1M4.3K
58NEENEXTERA ENERGY INCCOM0.30%$1M16.0K
59SPHDINVESCO EXCH TRADED FD TR IIS&P500 HDL VOL · S&P MIDCP LOW · S&P500 LOW VOL · S&P SMLCP LOW · SOLAR ETF0.30%$1M23.6K
60CHRWC H ROBINSON WORLDWIDE INCCOM NEW0.29%$1M12.1K
61ABEVAMBEV SASPONSORED ADR0.27%$1M312.0K
62DISDISNEY WALT COCOM0.24%$952,0005.4K
63LABORATORY CORP AMER HLDGSCOM NEW0.23%$899,0003.3K
64KMBKIMBERLY-CLARK CORPCOM0.22%$869,0006.5K
65JNJJOHNSON & JOHNSONCOM0.22%$868,0005.3K
66DUKDUKE ENERGY CORP NEWCOM NEW0.22%$864,0008.7K
67HAEHAEMONETICS CORP MASSCOM0.22%$857,00012.9K
68WATWATERS CORPCOM0.17%$666,0001.9K
69LOWLOWES COS INCCOM0.16%$646,0003.3K
70VIGVANGUARD SPECIALIZED FUNDSDIV APP ETF0.15%$582,0003.8K
71ABTABBOTT LABSCOM0.15%$574,0005.0K
72CNICANADIAN NATL RY COCOM0.14%$558,0005.3K
73MMM3M COCOM0.13%$514,0002.6K
74SPYSPDR S&P 500 ETF TRTR UNIT0.12%$482,0001.1K
75RYROYAL BK CDACOM0.12%$468,0004.6K
76EMREMERSON ELEC COCOM0.11%$430,0004.5K
77IBMINTERNATIONAL BUSINESS MACHSCOM0.11%$419,0002.9K
78ADBEADOBE SYSTEMS INCORPORATEDCOM0.11%$415,000709
79AMZNAMAZON COM INCCOM0.10%$409,000119
80MRKMERCK & CO INCCOM0.10%$396,0005.1K
81XLKSELECT SECTOR SPDR TRTECHNOLOGY · SBI INT-UTILS · FINANCIAL · SBI INT-INDS · SBI CONS STPLS · SBI HEALTHCARE0.10%$392,0005.5K
82WFCWELLS FARGO CO NEWCOM0.10%$388,0008.6K
83MCKMCKESSON CORPCOM0.10%$381,0002.0K
84NVSNOVARTIS AGSPONSORED ADR0.10%$378,0004.1K
85PNCPNC FINL SVCS GROUP INCCOM0.10%$372,0001.9K
86ABBNYABB LTDSPONSORED ADR0.09%$342,00010.1K
87MDTMEDTRONIC PLCSHS0.09%$339,0002.7K
88LLYLILLY ELI & COCOM0.09%$336,0001.5K
89CSXCSX CORPCOM0.08%$328,00010.2K
90METAFACEBOOK INCCL A0.08%$320,000919
91UNPUNION PAC CORPCOM0.08%$305,0001.4K
92TXNTEXAS INSTRS INCCOM0.07%$292,0001.5K
93BLACKROCK INCCOM0.07%$290,000332
94UNHUNITEDHEALTH GROUP INCCOM0.07%$282,000705
95ORLYOREILLY AUTOMOTIVE INCCOM0.07%$272,000480
96MARMARRIOTT INTL INC NEWCL A0.06%$246,0001.8K
97CATCATERPILLAR INCCOM0.06%$229,0001.1K
98MAAMID-AMER APT CMNTYS INCCOM0.06%$225,0001.3K
99ITMVANECK VECTORS ETF TRINTRMDT MUNI ETF · GOLD MINERS ETF · JR GOLD MINERS E0.06%$221,0005.1K
100MASMASCO CORPCOM0.05%$212,0003.6K

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q3 2024$473M571Nov 1, 202413F-HRchanges · EDGAR ↗
Q2 2024$442M360Jul 30, 202413F-HRchanges · EDGAR ↗
Q1 2024$431M363Apr 26, 202413F-HRchanges · EDGAR ↗
Q4 2023$411M386Jan 29, 202413F-HRchanges · EDGAR ↗
Q3 2023$384M390Oct 19, 202313F-HRchanges · EDGAR ↗
Q2 2023$403M382Jul 28, 202313F-HRchanges · EDGAR ↗
Q1 2023$386M406Apr 24, 202313F-HRchanges · EDGAR ↗
Q4 2022$369M395Jan 27, 202313F-HRchanges · EDGAR ↗
Q3 2022$344M441Oct 27, 202213F-HRchanges · EDGAR ↗
Q2 2022$357M341Jul 25, 202213F-HRchanges · EDGAR ↗
Q1 2022$429M335May 2, 202213F-HRchanges · EDGAR ↗
Q4 2021$447M357Feb 4, 202213F-HRchanges · EDGAR ↗
Q3 2021$402M316Nov 4, 202113F-HRchanges · EDGAR ↗
Q2 2021$392M322Aug 2, 202113F-HRchanges · EDGAR ↗
Q1 2021$366M306Apr 29, 202113F-HRchanges · EDGAR ↗
Q4 2020$351M318Feb 1, 202113F-HRchanges · EDGAR ↗
Q3 2020$314M291Nov 2, 202013F-HRchanges · EDGAR ↗
Q2 2020$293M304Aug 3, 202013F-HRchanges · EDGAR ↗
Q1 2020$259M297Apr 22, 202013F-HRchanges · EDGAR ↗
Q4 2019$308M549Jan 24, 202013F-HRchanges · EDGAR ↗
Q3 2019$322M555Oct 15, 201913F-HRchanges · EDGAR ↗
Q2 2019$350M822Jul 29, 201913F-HRchanges · EDGAR ↗
Q1 2019$328M701Apr 22, 201913F-HRchanges · EDGAR ↗
Q4 2018$290M680Jan 30, 201913F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.