SEC 13F Intelligence

Managers / Q1 2025 · view latest →

Asset Planning,Inc

CIK 0002048547 · 4281 KATELLA AVENUE, SUITE 203, LOS ALAMITOS, CA, 90720 · 714-827-5794

Reported Value
$127M
Q1 2025
Positions
306
Filings on Record
6
2019–present window
Filed
May 8, 2025
original filing

Summary

Asset Planning,Inc reported $127M in U.S.-listed holdings across 306 positions for Q1 2025.

Its largest position, AMZN, represents 9.6% of the portfolio.

Compared with Q4 2024, the fund opened 17 new positions and exited 28.

Portfolio Metrics

Turnover
+5.8%
vs prior filed quarter
Top-10 Concentration
+53.5%
share of reported value
Largest Position
+9.6%
Amazon Com
New / Exited
17 / 28
positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q4 ’24: $131MQ4 ’24Q1 ’25: $127MQ1 ’25Q2 ’25: $133MQ2 ’25Q3 ’25: $138MQ3 ’25Q4 ’25: $142MQ4 ’25Q1 ’26: $141MQ1 ’26filingsflow.com

Portfolio Composition

By security type
Common Stock: 89.8%REIT: 5.5%Other: 2.9%ADR: 0.6%ETP: 0.5%Other: 0.6%
  • Common Stock · 89.8% · $114M
  • REIT · 5.5% · $7M
  • Other · 2.9% · $4M
  • ADR · 0.6% · $804,728
  • ETP · 0.5% · $631,875
  • Other · 0.6% · $808,559

Quarter-over-Quarter Changes full breakdown →

vs Q4 2024 (amended baseline)

IssuerMoveShare ΔShares nowValue ΔValue now
TRVCCitigroup Inc.NEW+8.1K8.1K+$572,889$572,889
Bank of America Corporation 4NEW+15.8K15.8K+$275,022$275,022
Viking Hldgs LtdNEW+6.1K6.1K+$243,866$243,866
Pinnacle Financial Partners DeNEW+4.3K4.3K+$104,187$104,187
Bank Of America PfdNEW+4.2K4.2K+$76,872$76,872
Wells Fargo & Pfd 4.25NEW+2.1K2.1K+$37,744$37,744
Birchcliff Energy LtdNEW+7.0K7.0K+$32,506$32,506
Spdr Gold Minishares EtvNEW+474474+$29,336$29,336

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q1 2025

49 positions
#IssuerClass% PortfolioValueShares
1AMZNAmazon.Com Inc.history →AMZN9.63%$12M64.5K
2T7DTransdigm Group Inchistory →TDG9.54%$12M8.8K
3LLYEli Lilly & Cohistory →LLY9.09%$12M14.0K
4AAPLApple Computer Inchistory →AAPL5.61%$7M32.2K
5COSTCostco Wholesale Corp - Newhistory →COST5.51%$7M7.4K
6ALSAlphabet (Google Inc) CL AGOOGL4.69%$6M38.6K
7MCDMc Donalds Corphistory →MCD3.23%$4M13.2K
8WELLWelltower Inchistory →WELL2.45%$3M20.4K
9MOAltria Group Inc.history →MO2.36%$3M50.2K
10NVDANVIDIA Corphistory →NVDA2.07%$3M24.4K
11BACVerizon Communicationshistory →VZ1.93%$2M54.4K
12ORealty Income Corphistory →O1.69%$2M37.2K
13BRK/BBerkshire Hathaway Cl Bhistory →BRKB1.60%$2M3.8K
14NFLXNetflix Inchistory →NFLX1.58%$2M2.2K
15EWEdwards Lifesciences Cphistory →EW1.53%$2M26.9K
16MSFTMicrosoft Corphistory →MSFT1.39%$2M4.7K
17PGProcter & Gamble Cohistory →PG1.26%$2M9.4K
18CHVChevrontexaco Corphistory →CVX1.26%$2M9.6K
19SBUXStarbucks Corphistory →SBUX1.22%$2M15.8K
20MAMastercard Inc Ahistory →MA1.17%$1M2.7K
21SRESempra Energyhistory →SRE1.14%$1M20.4K
22Chubb LimitedCB1.05%$1M4.4K
23BMYBristol Myers Squibb Co.BMY1.00%$1M20.8K
24SOSouthern Co.SO0.93%$1M12.9K
25EIXEdison InternationalEIX0.80%$1M17.4K
26KMBKimberly Clark CorpKMB0.78%$997,1387.0K
27EDConsolidated Edison IncED0.76%$965,8288.7K
28UNHUnitedhealth Group IncUNH0.76%$962,9981.8K
29JNJJohnson & JohnsonJNJ0.70%$898,5405.4K
30EXMOCExxon Mobil CorporationXOM0.66%$838,4347.0K
31HONGBPHoneywell International IncHON0.64%$809,4793.8K
32LMTLockheed Martin CorpLMT0.59%$756,6401.7K
33WMWaste ManagementWM0.58%$739,2663.2K
34HDHome Depot Inc.HD0.54%$686,6891.9K
35Royal Caribbean CruisesRCL0.53%$677,9523.3K
36RTXRaytheon Technologies CoRTX0.51%$651,9494.9K
37CSCOCisco Systems IncCSCO0.49%$629,21210.2K
38JPMJ P Morgan Chase & Co.JPM0.49%$626,6812.6K
39TSLATesla Motors IncTSLA0.47%$600,4732.3K
40TRVCCitigroup Inc.C0.45%$572,8898.1K
41NEENextEra Energy IncNEE0.43%$548,7517.7K
42Lowes Companies IncLOW0.41%$525,7002.3K
43KOCoca Cola CompanyKO0.37%$473,6356.6K
44UHALU Haul Holding CoUHAL0.36%$464,0567.1K
45IBMIntl Business MachinesIBM0.34%$430,7521.7K
46METAMeta Platforms Inc Com Cl AMETA0.33%$422,620733
47MARMarriott International Inc ClMAR0.33%$421,6141.8K
48SPGSimon Property Group Inc.SPG0.33%$421,0132.5K
49DUKDuke Energy Corp Formerly DukeDUK0.33%$418,5363.4K

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q1 2026$141M301Apr 23, 202613F-HRchanges · EDGAR ↗
Q4 2025$142M296Feb 3, 202613F-HRchanges · EDGAR ↗
Q3 2025$138M296Oct 23, 202513F-HRchanges · EDGAR ↗
Q2 2025$133M291Jul 25, 202513F-HRchanges · EDGAR ↗
Q1 2025$127M306May 8, 202513F-HRchanges · EDGAR ↗
Q4 2024$131M317Jan 30, 202513F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.