SEC 13F Intelligence

Managers / Q4 2024 · view latest →

FLORIDA FINANCIAL ADVISORS, LLC

CIK 0002050972 · 6550 W. HILLSBOROUGH AVE, STE 130, TAMPA, FL, 33634 · 813-333-1683

Reported Value
$224M
Q4 2024
Positions
194
Filings on Record
11
2019–present window
Filed
Feb 12, 2025
original filing

Summary

Florida Financial Advisors, LLC reported $224M in U.S.-listed holdings across 194 positions for Q4 2024.

Its largest position, Vanguard Index Fds, represents 7.0% of the portfolio.

Portfolio Metrics

Top-10 Concentration
+41.1%
share of reported value
Largest Position
+7.0%
Vanguard Index Fds

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q4 ’24: $224MQ4 ’24Q1 ’25: $254MQ1 ’25Q2 ’25: $440MQ2 ’25Q3 ’25: $324MQ3 ’25Q4 ’25: $368MQ4 ’25Q1 ’26: $418MQ1 ’26filingsflow.com

Portfolio Composition

By security type
ETP: 61.9%Common Stock: 37.5%Other: 0.6%
  • ETP · 61.9% · $139M
  • Common Stock · 37.5% · $84M
  • Other · 0.6% · $1M

Quarter-over-Quarter Changes full breakdown →

IssuerMoveShare ΔShares nowValue ΔValue now
VANGUARD INDEX FDSNEW+28.9K28.9K+$16M$16M
J P MORGAN EXCHANGE TRADED FNEW+117.3K117.3K+$12M$12M
NDQINVESCO QQQ TRNEW+22.4K22.4K+$11M$11M
VANGUARD WORLD FDNEW+40.9K40.9K+$9M$9M
SELECT SECTOR SPDR TRNEW+37.4K37.4K+$9M$9M
SPDR S&P 500 ETF TRNEW+13.5K13.5K+$8M$8M
MSFTMICROSOFT CORPNEW+17.3K17.3K+$7M$7M
AAPLAPPLE INCNEW+27.1K27.1K+$7M$7M

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q4 2024

34 positions
#IssuerClass% PortfolioValueShares
1VTVVANGUARD INDEX FDSS&P 500 ETF SHS · VALUE ETF · GROWTH ETF · SMALL CP ETF10.76%$24M73.8K
2J P MORGAN EXCHANGE TRADED FBETABUILDRS US · US QUALTY FCTR · NASDAQ EQT PREM · CORE PLUS BD ETF7.59%$17M203.7K
3SPDR SER TRPRTFLO S&P500 GW · PRTFLO S&P500 VL · S&P 400 MDCP GRW · S&P 400 MDCP VAL · S&P 600 SMCP GRW · S&P 600 SMCP VAL5.37%$12M167.1K
4NDQINVESCO QQQ TRhistory →UNIT SER 15.12%$11M22.4K
5XLFSELECT SECTOR SPDR TRTECHNOLOGY · FINANCIAL · ENERGY4.85%$11M72.8K
6SCHWAB STRATEGIC TRUS LCAP VA ETF · US DIVIDEND EQ4.37%$10M369.9K
7VANGUARD WORLD FDMEGA CAP INDEX · MEGA GRWTH IND4.34%$10M43.9K
8SPDR S&P 500 ETF TRTR UNIT3.54%$8M13.5K
9MSFTMICROSOFT CORPhistory →COM3.26%$7M17.3K
10AAPLAPPLE INChistory →COM3.03%$7M27.1K
11NVDANVIDIA CORPORATIONhistory →COM2.68%$6M44.6K
12ISHARES TRRUS TP200 GR ETF · S&P 500 GRWT ETF2.39%$5M29.2K
13GOOGLALPHABET INChistory →CAP STK CL A1.37%$3M16.2K
14METAMETA PLATFORMS INChistory →CL A1.22%$3M4.7K
15NORTHERN LTS FD TR IVMAIN SECTR ROTN1.03%$2M41.8K
16BRK/BBERKSHIRE HATHAWAY INC DELCL B NEW1.00%$2M4.9K
17AMZNAMAZON COM INCCOM0.97%$2M10.2K
18TSLATESLA INCCOM0.95%$2M5.3K
19WISDOMTREE TRUS QTLY DIV GRT0.86%$2M23.7K
20HDHOME DEPOT INCCOM0.84%$2M4.8K
21INVESCO EXCH TRADED FD TR IINASDAQ 100 ETF0.78%$2M8.8K
22FIDELITY COVINGTON TRUSTMSCI INFO TECH I0.74%$2M9.0K
23VVISA INCCOM CL A0.71%$2M5.1K
24AVGOBROADCOM INCCOM0.70%$2M6.7K
25JPMJPMORGAN CHASE & CO.COM0.65%$1M6.1K
26WMTWALMART INCCOM0.61%$1M15.0K
27UNHUNITEDHEALTH GROUP INCCOM0.58%$1M2.6K
28MAMASTERCARD INCORPORATEDCL A0.55%$1M2.3K
29NFLXNETFLIX INCCOM0.50%$1M1.3K
30LLYELI LILLY & COCOM0.46%$1M1.3K
31JNJJOHNSON & JOHNSONCOM0.46%$1M7.1K
32COSTCOSTCO WHSL CORP NEWCOM0.46%$1M1.1K
33EXMOCEXXON MOBIL CORPCOM0.45%$997,9409.3K
34JBLJABIL INCCOM0.42%$948,4226.6K

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q1 2026$418M317May 7, 202613F-HRchanges · EDGAR ↗
Q4 2025$368M277Feb 10, 202613F-HRchanges · EDGAR ↗
Q3 2025$324M262Nov 7, 202513F-HRchanges · EDGAR ↗
Q2 2025REVEALED$440M388Aug 14, 202513F-HRchanges · EDGAR ↗
Q1 2025$254M247May 1, 202513F-HRchanges · EDGAR ↗
Q4 2024$224M194Feb 12, 202513F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.