SEC 13F Intelligence

Managers / Q4 2025 · view latest →

HF Advisory Group, LLC

CIK 0001963169 · 166 DEFENSE HWY, SUITE 102, ANNAPOLIS, MD, 21401 · 410-571-1415

Reported Value
$287M
Q4 2025
Positions
168
Filings on Record
16
2019–present window
Filed
Jan 23, 2026
amendment (RESTATEMENT)

Summary

Hf Advisory Group, LLC reported $287M in U.S.-listed holdings across 168 positions for Q4 2025.

Its largest position, Ishares Tr, represents 3.1% of the portfolio.

Compared with Q3 2025, the fund opened 3 new positions and exited 1.

Portfolio Metrics

Turnover
+4.3%
vs prior filed quarter
Top-10 Concentration
+21.2%
share of reported value
Largest Position
+3.1%
Ishares Tr
New / Exited
3 / 1
positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q4 ’22: $99MQ4 ’22Q1 ’23: $113MQ2 ’23: $127MQ2 ’23Q3 ’23: $135MQ4 ’23: $157MQ4 ’23Q1 ’24: $179MQ2 ’24: $193MQ2 ’24Q3 ’24: $215MQ4 ’24: $218MQ4 ’24Q1 ’25: $229MQ2 ’25: $253MQ2 ’25Q3 ’25: $272MQ4 ’25: $287MQ4 ’25Q1 ’26: $293MQ2 ’26: $323MQ2 ’26filingsflow.com

Portfolio Composition

By security type
Common Stock: 58.5%ETP: 30.7%ADR: 7.3%REIT: 1.9%Other: 1.0%Other: 0.5%
  • Common Stock · 58.5% · $168M
  • ETP · 30.7% · $88M
  • ADR · 7.3% · $21M
  • REIT · 1.9% · $5M
  • Other · 1.0% · $3M
  • Other · 0.5% · $2M

Quarter-over-Quarter Changes full breakdown →

vs Q3 2025 (amended baseline)

IssuerMoveShare ΔShares nowValue ΔValue now
ULUNILEVER PLCNEW+31.2K31.2K+$2M$2M
DOCHEALTHPEAK PROPERTIES INCNEW+93.7K93.7K+$2M$2M
KHCKRAFT HEINZ CONEW+9.4K9.4K+$228,418$228,418
GISGENERAL MLS INCADDED+36.4K48.6K+$2M$2M
SELECT SECTOR SPDR TRADDED+1.8K3.6K+$4,596$424,096
UNILEVER PLCSOLD OUT−31.4K0−$2M$0
UPSUNITED PARCEL SERVICE INCTRIMMED−16.6K10.3K−$1M$1M
KVUEKENVUE INCADDED+74.2K230.2K+$1M$4M

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q4 2025

44 positions
Export to Excel
#IssuerClass% PortfolioValue ↓Shares
1ISHARES TRCORE DIV GRWTH · FALN ANGLS USD · ESG AWR MSCI USA6.46%$19M392.6K
2SPDR SERIES TRUSTSTATE STREET SPD6.33%$18M329.4K
3GOOGALPHABET INChistory →CAP STK CL C2.67%$8M24.4K
4MSFTMICROSOFT CORPhistory →COM2.20%$6M13.0K
5VANGUARD WORLD FDMEGA CAP INDEX · INF TECH ETF2.02%$6M16.9K
6JPMJPMORGAN CHASE & CO.history →COM1.90%$5M16.9K
7WFCWELLS FARGO CO NEWhistory →COM1.79%$5M55.0K
8BACVERIZON COMMUNICATIONS INChistory →COM1.78%$5M125.3K
9AMZNAMAZON COM INChistory →COM1.63%$5M20.3K
10BRK/BBERKSHIRE HATHAWAY INC DELhistory →CL B NEW1.55%$4M8.9K
11TRPTC ENERGY CORPhistory →COM1.52%$4M79.2K
12PAGPEURPLAINS GP HLDGS L Phistory →LTD PARTNR INT A1.51%$4M225.6K
13DOUBLELINE ETF TRUSTSHILLER CAPE U S1.43%$4M127.4K
14METAMETA PLATFORMS INChistory →CL A1.41%$4M6.1K
154I1PHILIP MORRIS INTL INChistory →COM1.39%$4M24.8K
16KVUEKENVUE INChistory →COM1.39%$4M230.2K
17BKNGBOOKING HOLDINGS INChistory →COM1.35%$4M722
18SCHWSCHWAB CHARLES CORPhistory →COM1.31%$4M37.6K
19NDQINVESCO QQQ TRhistory →UNIT SER 11.23%$4M5.7K
20SHELSHELL PLChistory →SPON ADS1.18%$3M46.0K
21EXMOCEXXON MOBIL CORPhistory →COM1.16%$3M27.6K
22RTXRTX CORPORATIONhistory →COM1.12%$3M17.4K
23SOSOUTHERN COhistory →COM1.08%$3M35.6K
24TFCTRUIST FINL CORPhistory →COM1.07%$3M62.3K
25TSMTAIWAN SEMICONDUCTOR MFG LTDhistory →SPONSORED ADS1.06%$3M10.0K
26PEPPEPSICO INChistory →COM1.06%$3M21.2K
27AAPLAPPLE INChistory →COM1.03%$3M10.9K
28VODVODAFONE GROUP PLC NEWhistory →SPONSORED ADR1.03%$3M223.7K
29VVISA INChistory →COM CL A1.01%$3M8.2K
30NVDANVIDIA CORPORATIONCOM1.00%$3M15.4K
31BMTABRITISH AMERN TOB PLCSPONSORED ADR0.95%$3M48.1K
32TAT&T INCCOM0.92%$3M106.5K
33KRCKILROY RLTY CORPCOM0.91%$3M69.9K
34GILDGILEAD SCIENCES INCCOM0.88%$3M20.6K
35AMATAPPLIED MATLS INCCOM0.87%$3M9.8K
36NINISOURCE INCCOM0.86%$2M59.3K
37COPCONOCOPHILLIPSCOM0.84%$2M25.7K
38ELVELEVANCE HEALTH INC FORMERLYCOM0.83%$2M6.8K
39TSLATESLA INCCOM0.79%$2M5.1K
40GISGENERAL MLS INCCOM0.79%$2M48.6K
41LYGLLOYDS BANKING GROUP PLCSPONSORED ADR0.78%$2M421.2K
42PFEPFIZER INCCOM0.77%$2M89.1K
43WISDOMTREE TRUS MIDCAP DIVID0.76%$2M42.3K
44LLYELI LILLY & COCOM0.76%$2M2.0K

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q2 2026$323M168Jul 9, 202613F-HRchanges · EDGAR ↗
Q1 2026$293M166Apr 21, 202613F-HRchanges · EDGAR ↗
Q4 2025$287M168Jan 23, 2026RESTATEMENTchanges · EDGAR ↗
Q3 2025$272M166Oct 6, 202513F-HRchanges · EDGAR ↗
Q2 2025$253M164Jul 10, 202513F-HRchanges · EDGAR ↗
Q1 2025$229M160Apr 10, 202513F-HRchanges · EDGAR ↗
Q4 2024$218M159Jan 15, 202513F-HRchanges · EDGAR ↗
Q3 2024$215M164Oct 30, 202413F-HRchanges · EDGAR ↗
Q2 2024$193M164Jul 18, 202413F-HRchanges · EDGAR ↗
Q1 2024$179M155Apr 22, 202413F-HRchanges · EDGAR ↗
Q4 2023$157M151Jan 31, 202413F-HRchanges · EDGAR ↗
Q3 2023$135M148Oct 31, 202313F-HRchanges · EDGAR ↗
Q2 2023$127M135Jul 20, 202313F-HRchanges · EDGAR ↗
Q1 2023$113M134Apr 19, 202313F-HRchanges · EDGAR ↗
Q4 2022$99M131Feb 7, 202313F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.