Managers / Q1 2025 · view latest →

Clarity Asset Management, Inc.

CIK 0001756759 · 2117 PHILADELPHIA STREET, SUITE 100, AMES, IA, 50010 · (515) 233-3152

Reported Value

$155M

Q1 2025

Positions

215

Filings on Record

2019–present window

Filed

May 14, 2025

original filing

Summary

Clarity Asset Management, Inc. reported $155M in U.S.-listed holdings across 215 positions for Q1 2025.

The portfolio is heavily concentrated: AVSU alone accounts for 25.9% of reported value.

Compared with Q4 2024, the fund opened 14 new positions and exited 14.

Portfolio Metrics

Turnover

+15.7%

vs prior filed quarter

Top-10 Concentration

+94.1%

share of reported value

Largest Position

+25.9%

American Centy Etf Tr

New / Exited

14 / 14

positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded, with multiple share classes and repeated sub-manager rows for the same issuer combined into one position — the same rule the holdings table uses by default. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value

Portfolio Composition

By security type

ETP · 95.4% · $148M
Common Stock · 4.5% · $7M
ADR · 0.1% · $134,035
REIT · 0.0% · $53,431
MLP · 0.0% · $28,168

Quarter-over-Quarter Changes full breakdown →

vs Q4 2024 (amended baseline)

Issuer	Move	Share Δ	Shares now	Value Δ	Value now
FENI FIDELITY COVINGTON TRUST	NEW	+19.9K	19.9K	+$590,853	$590,853
FELV FIDELITY COVINGTON TRUST	NEW	+15.0K	15.0K	+$461,540	$461,540
UMBF UMB FINL CORP	NEW	+643	643	+$65,040	$65,040
JUST GOLDMAN SACHS ETF TR	NEW	+418	418	+$33,257	$33,257
NORTHERN LTS FD TR IV	NEW	+150	150	+$30,825	$30,825
ADP AUTOMATIC DATA PROCESSING IN	NEW	+96	96	+$29,331	$29,331
TQQQ PROSHARES TR	NEW	+300	300	+$17,190	$17,190
SHAK SHAKE SHACK INC	NEW	+50	50	+$4,409	$4,409

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q1 2025

154 positions

Export to Excel

#	Issuer	Class	% Portfolio	Value ↓	Shares
1	AVSU AMERICAN CENTY ETF TR	AVANTIS RESPON U · AVANTIS RESPONSI · US EQT ETF · INTL EQT ETF · AVANTIS EMGMKT	25.86%	$40M	649.3K
2	ESGU ISHARES TR	ESG AWR MSCI USA · HDG MSCI EAFE · NATIONAL MUN ETF · CORE S&P TTL STK · S&P 500 GRWT ETF · INTL DIV GRWTH · S&P MC 400VL ETF · S&P SML 600 GWT · ESG AW MSCI EAFE · CORE S&P500 ETF · ESG MSCI LEADR · ESG AWRE 1 5 YR · S&P 500 VAL ETF · 0-5 YR TIPS ETF · SHORT TREAS BD · USD GRN BOND ETF · CORE MSCI TOTAL · CORE S&P SCP ETF · CORE S&P MCP ETF · ESG AWARE MSCI · CORE HIGH DV ETF · CORE US AGGBD ET · ESG AWR US AGRGT · MSCI USA ESG SLC · SHRT NAT MUN ETF · CORE MSCI EAFE · CORE LT USDB ETF · ISHS 5-10YR INVT	21.60%	$34M	500.4K
3	PYLD PIMCO ETF TR	MULTISECTOR BD · MUNI INCOME OPP · ENHANCD SHORT · ENHAN SHRT MA AC · SHTRM MUN BD ACT	12.71%	$20M	509.2K
4	ESGV VANGUARD WORLD FD	ESG US STK ETF · UTILITIES ETF · MEGA CAP VAL ETF	12.37%	$19M	196.1K
5	NULG NUSHARES ETF TR	NUVEEN ESG LRGCP · NUVEEN ESG LRGVL · NUVEEN ESG SMLCP · NUVEEN ESG MIDVL	8.76%	$14M	221.2K
6	TSME THRIVENT ETF TRUST history →	SMALL MID CAP	5.23%	$8M	243.9K
7	MEAR ISHARES U S ETF TR history →	SHORT MATURITY M	2.61%	$4M	80.7K
8	EMXC ISHARES INC	MSCI EMRG CHN · ESG AWR MSCI EM · CORE MSCI EMKT	2.07%	$3M	58.5K
9	JMUB J P MORGAN EXCHANGE TRADED F	ULTRA SHT MUNCPL · SUSTAINABLE MUNI · MUNICIPAL ETF	1.65%	$3M	50.6K
10	FENI FIDELITY COVINGTON TRUST	ENHANCED INTL · ENHANCED LARGE · MSCI RL EST ETF · VLU FACTOR ETF · LOW VOLITY ETF · QLTY FCTOR ETF · MSCI UTILS INDEX · MOMENTUM FACTR · INT HG DIV ETF · EMERG MKTS MLTFT	1.24%	$2M	59.2K
11	BRK/B BERKSHIRE HATHAWAY INC DEL	CL B NEW	0.47%	$733,592	1.4K
12	LII LENNOX INTL INC	COM	0.40%	$627,452	1.1K
13	CASY CASEYS GEN STORES INC	COM	0.38%	$592,978	1.4K
14	VTI VANGUARD INDEX FDS	TOTAL STK MKT · S&P 500 ETF SHS · VALUE ETF	0.32%	$494,107	1.8K
15	MMM 3M CO	COM	0.28%	$432,065	2.9K
16	SPYM SPDR SER TR	PORTFOLIO S&P500	0.23%	$353,322	5.4K
17	MSFT MICROSOFT CORP	COM	0.19%	$287,797	767
18	BLACKROCK ETF TRUST	INT DIVIDEND ETF	0.15%	$231,265	8.9K
19	CVX CHEVRON CORP NEW	COM	0.12%	$189,746	1.1K
20	JNJ JOHNSON JOHNSON	COM	0.12%	$188,712	1.1K
21	DE DEERE CO	COM	0.11%	$163,879	349
22	WMT WALMART INC	COM	0.10%	$161,785	1.8K
23	VXUS VANGUARD STAR FDS	VG TL INTL STK F	0.10%	$157,982	2.5K
24	GRMN GARMIN LTD	SHS	0.08%	$127,888	589
25	QQQM INVESCO EXCH TRADED FD TR II	NASDAQ 100 ETF	0.08%	$120,461	624
26	TCOM TRIP COM GROUP LTD	ADS	0.07%	$116,097	1.8K
27	DFGX DIMENSIONAL ETF TRUST	GLOBAL EX US COR · US SMALL CAP ETF · INTL SMALL CAP E	0.07%	$113,069	2.3K
28	LNT ALLIANT ENERGY CORP	COM	0.07%	$107,325	1.7K
29	PFG PRINCIPAL FINANCIAL GROUP IN	COM	0.07%	$103,636	1.2K
30	PH PARKER HANNIFIN CORP	COM	0.07%	$102,008	168
31	AAPL APPLE INC	COM	0.06%	$98,201	442
32	INTC INTEL CORP	COM	0.06%	$92,759	4.1K
33	WFC WELLS FARGO CO NEW	COM	0.06%	$91,489	1.3K
34	IBM INTERNATIONAL BUSINESS MACHS	COM	0.06%	$89,307	359
35	LOW LOWES COS INC	COM	0.06%	$86,520	371
36	ATLO AMES NATL CORP	COM	0.06%	$86,399	4.9K
37	PG PROCTER AND GAMBLE CO	COM	0.05%	$81,805	480
38	CINF CINCINNATI FINL CORP	COM	0.05%	$80,744	547
39	DIS DISNEY WALT CO	COM	0.05%	$80,441	815
40	KO COCA COLA CO	COM	0.05%	$75,703	1.1K
41	VTWO VANGUARD SCOTTSDALE FDS	VNG RUS2000IDX	0.05%	$70,118	869
42	EMR EMERSON ELEC CO	COM	0.04%	$67,777	618
43	AWR AMER STATES WTR CO	COM	0.04%	$67,646	860
44	GE AEROSPACE	COM NEW	0.04%	$67,451	337
45	FBND FIDELITY MERRIMACK STR TR	TOTAL BD ETF · LTD TRM BD ETF	0.04%	$66,541	1.4K
46	UMBF UMB FINL CORP	COM	0.04%	$65,040	643
47	CL COLGATE PALMOLIVE CO	COM	0.04%	$61,723	659
48	DOV DOVER CORP	COM	0.04%	$61,697	351
49	MZTI LANCASTER COLONY CORP	COM	0.04%	$59,472	340
50	NDSN NORDSON CORP	COM	0.04%	$59,116	293
51	GPC GENUINE PARTS CO	COM	0.04%	$58,342	490
52	AMZN AMAZON COM INC	COM	0.04%	$58,220	306
53	COWZ PACER FDS TR	US CASH COWS 100	0.04%	$57,981	1.1K
54	VIG VANGUARD SPECIALIZED FUNDS	DIV APP ETF	0.04%	$57,130	294
55	NWN NORTHWEST NAT HLDG CO	COM	0.04%	$56,878	1.3K
56	GOOGL ALPHABET INC	CAP STK CL A	0.03%	$52,764	341
57	EXMOC EXXON MOBIL CORP	COM	0.03%	$52,121	438
58	FBTC FIDELITY WISE ORIGIN BITCOIN	SHS	0.03%	$47,924	666
59	ABM ABM INDS INC	COM	0.03%	$42,980	908
60	NORTHERN LTS FD TR IV	INSPIRE 500 ETF · INSPIRE CORP BD · INSPIRE INTL ETF	0.03%	$40,763	531
61	MFC MANULIFE FINL CORP	COM	0.03%	$40,600	1.3K
62	MSEX MIDDLESEX WTR CO	COM	0.02%	$38,592	602
63	ED CONSOLIDATED EDISON INC	COM	0.02%	$35,091	317
64	PEP PEPSICO INC	COM	0.02%	$34,402	229
65	KVUE KENVUE INC	COM	0.02%	$33,723	1.4K
66	HRL HORMEL FOODS CORP	COM	0.02%	$33,315	1.1K
67	JUST GOLDMAN SACHS ETF TR	JUST US LRG CP	0.02%	$33,257	418
68	NFG NATIONAL FUEL GAS CO	COM	0.02%	$33,158	419
69	ADM ARCHER DANIELS MIDLAND CO	COM	0.02%	$32,797	683
70	IBCP INDEPENDENT BK CORP MICH	COM NEW	0.02%	$32,730	1.1K
71	FTS FORTIS INC	COM	0.02%	$32,559	714
72	CWT CALIFORNIA WTR SVC GROUP	COM	0.02%	$32,548	672
73	ABBV ABBVIE INC	COM	0.02%	$32,362	154
74	SYY SYSCO CORP	COM	0.02%	$31,854	424
75	KMB KIMBERLY CLARK CORP	COM	0.02%	$31,820	224
76	BKH BLACK HILLS CORP	COM	0.02%	$31,812	525
77	TR TOOTSIE ROLL INDS INC	COM	0.02%	$31,249	993
78	ABT ABBOTT LABS	COM	0.02%	$31,120	235
79	BDX BECTON DICKINSON CO	COM	0.02%	$31,092	136
80	HTO SJW GROUP	COM	0.02%	$30,710	562
81	GWW GRAINGER W W INC	COM	0.02%	$30,039	30
82	ADP AUTOMATIC DATA PROCESSING IN	COM	0.02%	$29,331	96
83	SOLV SOLVENTUM CORP	COM SHS	0.02%	$29,275	385
84	CBSH COMMERCE BANCSHARES INC	COM	0.02%	$28,943	465
85	ITW ILLINOIS TOOL WKS INC	COM	0.02%	$28,844	116
86	FUL FULLER H B CO	COM	0.02%	$28,694	511
87	PPG PPG INDS INC	COM	0.02%	$28,523	261
88	JPM JPMORGAN CHASE CO	COM	0.02%	$28,498	116
89	FRT FEDERAL RLTY INVT TR NEW	SH BEN INT NEW	0.02%	$28,360	290
90	RPM RPM INTL INC	COM	0.02%	$28,336	245
91	TNC TENNANT CO	COM	0.02%	$28,286	355
92	MSA MSA SAFETY INC	COM	0.02%	$28,276	193
93	UBSI UNITED BANKSHARES INC WEST V	COM	0.02%	$28,243	815
94	ET ENERGY TRANSFER L P	COM UT LTD PTN	0.02%	$28,168	1.5K
95	PRF INVESCO EXCHANGE TRADED FD T	FTSE RAFI 1000	0.02%	$28,129	696
96	SPGI S P GLOBAL INC	COM	0.02%	$27,523	54
97	GRC GORMAN RUPP CO	COM	0.02%	$27,260	777
98	SWK STANLEY BLACK DECKER INC	COM	0.02%	$27,194	354
99	SCL STEPAN CO	COM	0.02%	$26,999	491
100	NUE NUCOR CORP	COM	0.02%	$26,131	217

Filing History

Quarter	Reported Value	Positions	Filed	Type	Links
Q1 2026	$198M	290	May 5, 2026	13F-HR	changes · EDGAR ↗
Q4 2025	$182M	246	Feb 13, 2026	13F-HR	changes · EDGAR ↗
Q3 2025	$178M	249	Oct 27, 2025	13F-HR	changes · EDGAR ↗
Q2 2025	$168M	250	Aug 14, 2025	13F-HR	changes · EDGAR ↗
Q1 2025	$155M	215	May 14, 2025	13F-HR	changes · EDGAR ↗
Q4 2024	$154M	215	Feb 14, 2025	13F-HR	changes · EDGAR ↗
Q3 2024	$144M	196	Nov 15, 2024	13F-HR	changes · EDGAR ↗
Q2 2024	$141M	196	Aug 15, 2024	13F-HR	changes · EDGAR ↗
Q1 2024	$145M	196	May 15, 2024	13F-HR	changes · EDGAR ↗
Q4 2023	$126M	196	Feb 16, 2024	13F-HR	changes · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.