SEC 13F Intelligence

Managers / Q1 2021 · view latest →

Diversified Portfolios, Inc.

CIK 0001634212 · 39520 WOODWARD AVE, STE 200, BLOOMFIELD HILLS, MI, 48304 · 248-644-3030

Reported Value
$304M
Q1 2021
Positions
98
Filings on Record
31
2019–present window
Filed
May 4, 2021
original filing

Summary

Diversified Portfolios, Inc. reported $304M in U.S.-listed holdings across 98 positions for Q1 2021.

The portfolio is heavily concentrated: Vanguard Total Stock Mkt alone accounts for 24.6% of reported value.

Compared with Q4 2020, the fund opened 6 new positions and exited 1.

Portfolio Metrics

Turnover
+0.7%
vs prior filed quarter
Top-10 Concentration
+70.6%
share of reported value
Largest Position
+24.6%
Vanguard Total Stock Mkt
New / Exited
6 / 1
positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q4 ’18: $161MQ4 ’18Q1 ’19: $180MQ2 ’19: $182MQ3 ’19: $198MQ4 ’19: $211MQ4 ’19Q1 ’20: $180MQ2 ’20: $209MQ3 ’20: $231MQ4 ’20: $280MQ4 ’20Q1 ’21: $304MQ2 ’21: $265MQ3 ’21: $362MQ4 ’21: $416MQ4 ’21Q1 ’22: $417MQ2 ’22: $351MQ3 ’22: $372MQ4 ’22: $436MQ4 ’22Q1 ’23: $449MQ2 ’23: $498MQ3 ’23: $530MQ4 ’23: $636MQ4 ’23Q1 ’24: $710MQ2 ’24: $759MQ3 ’24: $890MQ4 ’24: $917MQ4 ’24Q1 ’25: $951MQ2 ’25: $1.0BQ3 ’25: $1.1BQ4 ’25: $1.2BQ4 ’25Q1 ’26: $1.2Bfilingsflow.com

Portfolio Composition

By security type
ETP: 88.0%Common Stock: 11.3%Other: 0.3%ADR: 0.2%REIT: 0.2%
  • ETP · 88.0% · $268M
  • Common Stock · 11.3% · $34M
  • Other · 0.3% · $777,000
  • ADR · 0.2% · $674,000
  • REIT · 0.2% · $482,000

Quarter-over-Quarter Changes full breakdown →

vs Q4 2020 (amended baseline)

IssuerMoveShare ΔShares nowValue ΔValue now
WYWeyerhaeuser CoNEW+13.5K13.5K+$482,000$482,000
CSXC S X CorpNEW+3.6K3.6K+$347,000$347,000
IBMInt'l Business MachNEW+1.9K1.9K+$258,000$258,000
NEENextera Energy IncNEW+2.9K2.9K+$217,000$217,000
Vanguard High Dividend ETFNEW+2.1K2.1K+$215,000$215,000
General Electric CompanyNEW+10.4K10.4K+$136,000$136,000
KOCoca Cola CompanyADDED+15.4K20.2K+$803,000$1M
JNJJohnson & JohnsonADDED+4.2K5.8K+$708,000$945,000

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q1 2021

50 positions
Export to Excel
#IssuerClass% PortfolioValue ↓Shares
1Vanguard Total Stock MktETF24.57%$75M361.4K
2Vanguard ST Bond Idx ETFETF16.85%$51M623.1K
3Vanguard Interm Bond Index ETFETF6.98%$21M239.3K
4Russell 3000ETF4.96%$15M63.5K
5SPDR Trust (S&P 500)ETF4.71%$14M36.1K
6Vanguard ESG U.S. Stock ETFETF3.72%$11M153.2K
7Russell 2000/Small BlendETF2.64%$8M36.3K
8VUGVanguard Growthhistory →ETF2.55%$8M30.2K
9SHWSherwin Williams Cohistory →COM1.83%$6M7.5K
10VTVVanguard Valuehistory →ETF1.80%$5M41.7K
11Vanguard ESG Int'l ETFETF1.67%$5M82.9K
12MDYMid Cap S P D R TRUSThistory →ETF1.64%$5M10.5K
13Russell 1000/ Lrg. ValueETF1.34%$4M26.9K
14Vanguard ReitETF1.17%$4M38.6K
15Russell 1000/ Lrg. GrowthETF1.11%$3M13.9K
16BGI i Shares/TIPSETF1.07%$3M25.9K
17Vanguard Russell 3000 ETFETF1.05%$3M17.2K
18iShares S&P 500 GrowthETF1.01%$3M47.2K
19Vanguard Total BondETF0.91%$3M32.8K
20AAPLApple Computer IncCOM0.88%$3M22.0K
21HTLFEURHeartland Finl UsaCOM0.79%$2M47.8K
22Vanguard Shrt Inf ProtETF0.69%$2M40.8K
23SOThe Southern CompanyCOM0.68%$2M33.4K
24iShares Aggregate Bond FdETF0.66%$2M17.7K
25Schw US Brd Mkt EtfETF0.65%$2M20.3K
26iShares S&P 500 IndexETF0.62%$2M4.7K
27iShares MSCI Emrg MktETF0.58%$2M33.3K
28PGProcter & Gamble CoCOM0.47%$1M10.6K
29SCHWAB STRATEGIC TR INTRM TRMETF0.46%$1M24.6K
30iShares Russell 1000ETF0.39%$1M5.2K
31BRK/ABerkshire Hathaway ACOM0.38%$1M3
32Vanguard Russell 1000ETF0.37%$1M8.6K
33iShares S&P 500 ValueETF0.37%$1M8.0K
34KOCoca Cola CompanyCOM0.35%$1M20.2K
35SCHWAB STRATEGIC TR SHT TM USETF0.34%$1M20.2K
36JNJJohnson & JohnsonCOM0.31%$945,0005.8K
37iShares MSCI/EAFE IndexETF0.31%$937,00012.3K
38iShares Tr Barclays BondETF0.31%$935,00010.8K
39AMZNAmazon Com IncCOM0.31%$928,000300
40ABTAbbott LaboratoriesCOM0.30%$909,0007.6K
41DISDisney CompanyCOM0.28%$866,0004.7K
42NDQInvesco QQQ TrustETF0.27%$826,0002.6K
43Vanguard Intmdt-Term Trs ETFETF0.27%$807,00012.0K
44Vanguard Total Intl EtfETF0.26%$805,00012.8K
45ABBVAbbvie IncCOM0.25%$773,0007.1K
46MAMastercard IncCOM0.25%$766,0002.1K
47NOCNorthrop Grumman CorpCOM0.22%$675,0002.1K
48NVONovo-Nordisk A-SCOM0.22%$674,00010.0K
49Russell 2000/ Small ValueETF0.21%$633,0004.0K
50Vanguard Emerging MarketETF0.21%$624,00012.0K

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q1 2026$1.2B174May 6, 202613F-HRchanges · EDGAR ↗
Q4 2025$1.2B181Feb 9, 202613F-HRchanges · EDGAR ↗
Q3 2025$1.1B166Nov 12, 202513F-HRchanges · EDGAR ↗
Q2 2025$1.0B163Aug 11, 202513F-HRchanges · EDGAR ↗
Q1 2025$951M141Apr 22, 202513F-HRchanges · EDGAR ↗
Q4 2024$917M146Jan 29, 202513F-HRchanges · EDGAR ↗
Q3 2024$890M139Nov 6, 202413F-HRchanges · EDGAR ↗
Q2 2024$759M135Jul 22, 202413F-HRchanges · EDGAR ↗
Q1 2024$710M126May 7, 202413F-HRchanges · EDGAR ↗
Q4 2023$636M124Jan 30, 202413F-HRchanges · EDGAR ↗
Q3 2023$530M115Nov 2, 202313F-HRchanges · EDGAR ↗
Q2 2023$498M125Aug 9, 202313F-HRchanges · EDGAR ↗
Q1 2023$449M131May 2, 202313F-HRchanges · EDGAR ↗
Q4 2022$436M130Jan 24, 202313F-HRchanges · EDGAR ↗
Q3 2022$372M132Nov 7, 202213F-HRchanges · EDGAR ↗
Q2 2022$351M112Aug 9, 202213F-HRchanges · EDGAR ↗
Q1 2022$417M134May 12, 202213F-HRchanges · EDGAR ↗
Q4 2021$416M135Jan 31, 202213F-HRchanges · EDGAR ↗
Q3 2021$362M117Nov 15, 202113F-HRchanges · EDGAR ↗
Q2 2021$265M106Aug 3, 202113F-HRchanges · EDGAR ↗
Q1 2021$304M98May 4, 202113F-HRchanges · EDGAR ↗
Q4 2020$280M93Feb 9, 202113F-HRchanges · EDGAR ↗
Q3 2020$231M73Oct 28, 202013F-HRchanges · EDGAR ↗
Q2 2020$209M60Aug 4, 202013F-HRchanges · EDGAR ↗
Q1 2020$180M53May 12, 202013F-HRchanges · EDGAR ↗
Q4 2019$211M65Feb 4, 202013F-HRchanges · EDGAR ↗
Q3 2019$198M58Nov 12, 201913F-HRchanges · EDGAR ↗
Q2 2019$182M52Aug 13, 201913F-HRchanges · EDGAR ↗
Q1 2019$180M56May 14, 201913F-HRchanges · EDGAR ↗
Q4 2018$161M47Feb 12, 201913F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.