SEC 13F Intelligence

Managers / Q1 2026

Wills Financial Group LLC

CIK 0002059579 · 704 LIBBIE AVE, RICHMOND, VA, 23226 · 8043303100

Reported Value
$265M
Q1 2026
Positions
75
Filings on Record
5
2019–present window
Filed
May 14, 2026
original filing

Summary

Wills Financial Group LLC reported $265M in U.S.-listed holdings across 75 positions for Q1 2026.

Its largest position, BRK/B, represents 8.1% of the portfolio.

Compared with Q4 2025, the fund opened 7 new positions and exited 5.

Portfolio Metrics

Turnover
+9.2%
vs prior filed quarter
Top-10 Concentration
+48.1%
share of reported value
Largest Position
+8.1%
Berkshire Hathaway
New / Exited
7 / 5
positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q1 ’25: $226MQ1 ’25Q2 ’25: $230MQ2 ’25Q3 ’25: $244MQ3 ’25Q4 ’25: $262MQ4 ’25Q1 ’26: $265MQ1 ’26filingsflow.com

Portfolio Composition

By security type
Common Stock: 84.4%ETP: 15.3%Other: 0.3%
  • Common Stock · 84.4% · $224M
  • ETP · 15.3% · $41M
  • Other · 0.3% · $735,435

Quarter-over-Quarter Changes full breakdown →

vs Q4 2025 (amended baseline)

IssuerMoveShare ΔShares nowValue ΔValue now
ISHARES TRNEW+50.9K50.9K+$3M$3M
GOLDMAN SACHS ETF TRNEW+50.5K50.5K+$3M$3M
DYHTARGET CORPNEW+8.0K8.0K+$972,326$972,326
COSTCOSTCO WHOLESALE CORPORATIONNEW+287287+$296,255$296,255
VANGUARD INDEX FDSNEW+364364+$248,397$248,397
CSXCSX CORPNEW+4.7K4.7K+$207,739$207,739
TRVCCITIGROUP INCNEW+1.6K1.6K+$201,166$201,166
SPGIS&P GLOBAL INCSOLD OUT8.7K0$5M$0

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q1 2026

47 positions
#IssuerClass% PortfolioValueShares
1BRK/BBERKSHIRE HATHAWAY INC DELhistory →CL B NEW8.06%$21M44.1K
2AAPLAPPLE INChistory →COM6.33%$17M56.2K
3GOOGLALPHABET INCCAP STK CL A · CAP STK CL C5.86%$16M38.7K
4MSFTMICROSOFT CORPhistory →COM5.38%$14M35.3K
5IAU*ISHARES GOLD TRhistory →ISHARES NEW4.86%$13M146.3K
6J P MORGAN EXCHANGE TRADED FULTRA SHRT ETF · ULTRA SHT MUNCPL4.42%$12M231.5K
7PANWPALO ALTO NETWORKS INChistory →COM4.25%$11M49.5K
8LMTLOCKHEED MARTIN CORPhistory →COM4.04%$11M20.6K
9AMZNAMAZON COM INChistory →COM3.83%$10M37.7K
10CHVCHEVRON CORPORATIONhistory →COM2.89%$8M41.3K
11PEPPEPSICO INChistory →COM2.81%$7M49.9K
12PGPROCTER & GAMBLE COhistory →COM2.67%$7M49.7K
13AVGOBROADCOM INChistory →COM2.60%$7M16.6K
14UNPUNION PAC CORPhistory →COM2.54%$7M25.4K
15WTRGESSENTIAL UTILS INChistory →COM2.18%$6M152.9K
16JPMJPMORGAN CHASE & COhistory →COM2.06%$5M18.2K
17DHRDANAHER CORP DELhistory →COM1.97%$5M31.4K
18MOG/AMOOG INChistory →CL A1.88%$5M16.2K
19DDOMINION ENERGY INChistory →COM1.74%$5M73.5K
20SHWSHERWIN WILLIAMS COhistory →COM1.71%$5M14.8K
21KMBKIMBERLY-CLARK CORPhistory →COM1.69%$4M46.2K
22ISHARES TRULTRA SHORT DUR · CORE S&P500 ETF1.60%$4M53.1K
23CFCF INDUSTRIES HOLDhistory →COM1.58%$4M33.5K
24SOSOUTHERN COhistory →COM1.57%$4M44.7K
25ALPS ETF TRALERIAN MLP1.52%$4M75.8K
26PFEPFIZER INChistory →COM1.49%$4M152.5K
27MPCMARATHON PETE CORPhistory →COM1.29%$3M13.7K
28NEENEXTERA ENERGY INChistory →COM1.23%$3M34.4K
29BACVERIZON COMMUNICATIONS INChistory →COM1.11%$3M62.6K
30AUBATLANTIC UN BANKSHARES CORPhistory →COM1.09%$3M79.2K
31GOLDMAN SACHS ETF TRULTRA SHORT BOND0.96%$3M50.5K
32VVISA INCCOM CL A0.87%$2M7.2K
33BRCBRADY CORPCL A0.78%$2M28.4K
34SCHWAB STRATEGIC TRUS DIVIDEND EQ0.75%$2M63.0K
35HONGBPHONEYWELL INTL INCCOM0.75%$2M9.1K
36NTAPNETAPP INCCOM0.72%$2M16.2K
37MRKMERCK & CO INCCOM0.71%$2M16.6K
38NSCNORFOLK SOUTHN CORPCOM0.70%$2M6.0K
39EXMOCEXXON MOBIL CORPCOM0.63%$2M11.0K
40DUKDUKE ENERGY CORP NEWCOM NEW0.45%$1M9.7K
41JNJJOHNSON & JOHNSONCOM0.44%$1M5.1K
42RDVYFIRST TR EXCHANGE TRADED FDRISNG DIVD ACHIV0.44%$1M15.9K
43TSCOTRACTOR SUPPLY COCOM0.42%$1M37.2K
44LLYELI LILLY & COCOM0.39%$1M1.0K
45DYHTARGET CORPCOM0.37%$972,3268.0K
46NVDANVIDIA CORPORATIONCOM0.34%$906,0304.0K
47CMECME GROUP INCCOM0.32%$839,3652.8K

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q1 2026$265M75May 14, 202613F-HRchanges · EDGAR ↗
Q4 2025$262M73Feb 11, 202613F-HRchanges · EDGAR ↗
Q3 2025$244M67Nov 14, 202513F-HRchanges · EDGAR ↗
Q2 2025$230M69Aug 13, 202513F-HRchanges · EDGAR ↗
Q1 2025$226M62May 9, 202513F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.