SEC 13F Intelligence

Managers / Q1 2026

Advisory Alpha, LLC

CIK 0001576762 · 348 S. WAVERLY RD., SUITE 100, HOLLAND, MI, 49423 · 866-530-1400

Reported Value
$3.7B
Q1 2026
Positions
545
Filings on Record
34
2019–present window
Filed
May 14, 2026
original filing

Summary

Advisory Alpha, LLC reported $3.7B in U.S.-listed holdings across 545 positions for Q1 2026.

Its largest position, Spdr Series, represents 7.9% of the portfolio.

Compared with Q4 2025, the fund opened 59 new positions and exited 33.

Portfolio Metrics

Turnover
+7.7%
vs prior filed quarter
Top-10 Concentration
+46.6%
share of reported value
Largest Position
+7.9%
Spdr Series
New / Exited
59 / 33
positions this quarter

Methodology: turnover is min(value bought, value sold) ÷ average reported value across the two quarters — value-based, so market moves inflate it slightly versus a share-based measure. Concentration and largest position are shares of the filing’s total reported value, options excluded. New/exited counts compare against the prior filed quarter. All figures derive solely from the fund’s 13F filings.

Reported Value by Quarter

13F Reported Value
Q4 ’18: $212MQ4 ’18Q4 ’19: $411.2BQ1 ’20: $356.6BQ3 ’20: $466MQ4 ’20: $489MQ4 ’20Q1 ’21: $992MQ2 ’21: $1.2BQ3 ’21: $1.4BQ4 ’21: $1.7BQ4 ’21Q1 ’22: $1.5BQ2 ’22: $1.3BQ3 ’22: $1.3BQ4 ’22: $1.4BQ4 ’22Q1 ’23: $1.6BQ2 ’23: $1.9BQ3 ’23: $1.9BQ4 ’23: $2.2BQ4 ’23Q1 ’24: $2.4BQ2 ’24: $2.5BQ3 ’24: $2.8BQ4 ’24: $2.8BQ4 ’24Q1 ’25: $2.9BQ2 ’25: $3.2BQ3 ’25: $3.6BQ4 ’25: $3.7BQ4 ’25Q1 ’26: $3.7Bfilingsflow.com

Portfolio Composition

By security type
ETP: 89.3%Common Stock: 10.3%REIT: 0.2%Other: 0.2%ADR: 0.0%Other: 0.0%
  • ETP · 89.3% · $3.3B
  • Common Stock · 10.3% · $379M
  • REIT · 0.2% · $7M
  • Other · 0.2% · $6M
  • ADR · 0.0% · $980,765
  • Other · 0.0% · $340,325

Quarter-over-Quarter Changes full breakdown →

vs Q4 2025 (amended baseline)

IssuerMoveShare ΔShares nowValue ΔValue now
J P MORGAN EXCHANGE TRADED FNEW+52.8K52.8K+$3M$3M
JANUS DETROIT STR TRNEW+34.7K34.7K+$2M$2M
ISHARES TRNEW+24.8K24.8K+$880,967$880,967
ISHARES TRNEW+13.3K13.3K+$767,135$767,135
VANECK ETF TRUSTNEW+7.5K7.5K+$659,736$659,736
VRTVERTIV HOLDINGS CONEW+2.5K2.5K+$625,231$625,231
VDEVANGUARD WORLD FDNEW+3.5K3.5K+$607,274$607,274
J P MORGAN EXCHANGE TRADED FNEW+6.8K6.8K+$585,347$585,347

Value changes conflate price moves with buying and selling — share changes are the real signal. Share counts are not split-adjusted.

Holdings — Q1 2026

19 positions
Export to Excel
#IssuerClass% PortfolioValue ↓Shares
1SPDR SERIES TRUSTSTATE STREET SPD27.12%$992M23.60M
2XLFSELECT SECTOR SPDR TRSTATE STREET TEC · STATE STREET FIN · STATE STREET IND · STATE STREET HEA · STATE STREET CON · STATE STREET REA · STATE STREET COM · STATE STREET UTI · STATE STREET MAT · STATE STREET ENE16.26%$595M7.38M
3SCHWAB STRATEGIC TRUS MID-CAP ETF · US SML CAP ETF · US TIPS ETF · INT-TRM U.S TRES · US DIVIDEND EQ11.85%$434M14.77M
4SPDR INDEX SHS FDSSTATE STREET SPD6.81%$249M5.42M
5VGSHVANGUARD SCOTTSDALE FDSINT-TERM CORP · SHORT TERM TREAS · LG-TERM COR BD5.29%$194M2.75M
6DFAUDIMENSIONAL ETF TRUSTUS CORE EQT MKT · INTL CORE EQT MK · US SMALL CAP ETF · INTL SMALL CAP E · US LARGE CAP VAL3.01%$110M2.54M
7SSGA ACTIVE ETF TRSTATE STREET BLA2.55%$93M2.33M
8ISHARES TRCONV BD ETF1.16%$42M415.2K
9VANGUARD INTL EQUITY INDEX FFTSE SMCAP ETF1.15%$42M287.3K
10FIRST TR EXCH TRADED FD IIIPFD SECS INC ETF1.04%$38M2.15M
11AAPLAPPLE INChistory →COM1.01%$37M145.4K
12NVDANVIDIA CORPORATIONhistory →COM0.87%$32M182.3K
13VANGUARD INDEX FDSMCAP VL IDXVIP · MCAP GR IDXVIP0.86%$32M151.7K
14VANGUARD SPECIALIZED FUNDSDIV APP ETF0.85%$31M145.1K
15GLOBAL X FDSGLB X MLP ENRG I0.83%$31M412.6K
16VANGUARD WHITEHALL FDSEM MK GOV BD ETF0.73%$27M406.2K
17MSFTMICROSOFT CORPhistory →COM0.53%$20M52.7K
18PACER FDS TRUS CASH COWS 1000.43%$16M250.3K
19AMZNAMAZON COM INChistory →COM0.40%$15M69.9K

Filing History

QuarterReported ValuePositionsFiledTypeLinks
Q1 2026$3.7B545May 14, 202613F-HRchanges · EDGAR ↗
Q4 2025$3.7B519Feb 6, 202613F-HRchanges · EDGAR ↗
Q3 2025$3.6B516Nov 12, 202513F-HRchanges · EDGAR ↗
Q2 2025$3.2B481Aug 1, 202513F-HRchanges · EDGAR ↗
Q1 2025$2.9B455May 19, 2025RESTATEMENTchanges · EDGAR ↗
Q4 2024$2.8B437Jan 17, 202513F-HRchanges · EDGAR ↗
Q3 2024$2.8B423Nov 12, 202413F-HRchanges · EDGAR ↗
Q2 2024$2.5B395Aug 21, 202413F-HRchanges · EDGAR ↗
Q1 2024$2.4B384May 6, 202413F-HRchanges · EDGAR ↗
Q4 2023$2.2B345Jan 23, 202413F-HRchanges · EDGAR ↗
Q3 2023$1.9B302Oct 18, 202313F-HRchanges · EDGAR ↗
Q2 2023$1.9B326Jul 25, 202313F-HRchanges · EDGAR ↗
Q1 2023$1.6B281May 2, 202313F-HRchanges · EDGAR ↗
Q4 2022$1.4B261Jan 30, 202313F-HRchanges · EDGAR ↗
Q3 2022$1.3B240Oct 12, 202213F-HRchanges · EDGAR ↗
Q2 2022$1.3B246Jul 15, 202213F-HRchanges · EDGAR ↗
Q1 2022$1.5B265May 2, 202213F-HRchanges · EDGAR ↗
Q4 2021$1.7B259Feb 4, 202213F-HRchanges · EDGAR ↗
Q3 2021$1.4B238Nov 9, 202113F-HRchanges · EDGAR ↗
Q2 2021$1.2B188Aug 13, 202113F-HRchanges · EDGAR ↗
Q1 2021REVEALED$992M180May 10, 202113F-HRchanges · EDGAR ↗
Q4 2020$489M107Feb 16, 202113F-HRchanges · EDGAR ↗
Q3 2020$466M721Nov 16, 2020RESTATEMENTchanges · EDGAR ↗
Q2 2020Under review113Aug 14, 202013F-HRchanges · EDGAR ↗
Q1 2020$356.6B688Apr 29, 202013F-HRchanges · EDGAR ↗
Q4 2019$411.2B750Feb 14, 202013F-HRchanges · EDGAR ↗
Q3 2019Under review870Nov 13, 201913F-HRchanges · EDGAR ↗
Q2 2019Under review119Aug 16, 201913F-HRchanges · EDGAR ↗
Q1 2019Under review740May 13, 201913F-HRchanges · EDGAR ↗
Q4 2018$212M96Feb 13, 201913F-HRchanges · EDGAR ↗

13F filings are due up to 45 days after quarter end, so holdings shown here lag the fund’s current book. Source: original SEC filing on EDGAR ↗.